Carl Zeiss AG
Marketing Manager Hunting(m/w/x)
Full-timeOn-siteExperienced
Oberkochen
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ZEZEISS Vision Care
Brand Marketing Manager(m/w/x)
Aalen
Full-timeOn-siteSenior
Nejo AI Summary
Defining brand strategy and activating international campaigns for eyeglass lenses and vision solutions. B2C/B2B marketing project management experience required. International market focus.
Requirements
- Degree in Marketing, Business, or related field
- Experience as Brand manager or similar role
- Project management skills in B2C/B2B marketing
- Analytical and problem-solving skills
- Excellent written and verbal communication skills
- Structured and organized work style
- Ability to think outside the box
- Teamwork and cross-departmental collaboration skills
- Full proficiency in English
Tasks
- Monitor marketing trends and best practices
- Apply trend insights to campaign development
- Review campaign performance to support data-driven decisions
- Define brand strategy, tone, and messaging
- Activate brand strategies through international market campaigns
- Tailor marketing strategies to local market dynamics
- Increase brand awareness for B2C and B2B audiences
- Drive strategic projects with internal and external stakeholders
- Coordinate with external agencies and partners
Work Experience
- approx. 4 - 6 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of ZEISS Vision Care and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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ZEZEISS Vision Care
Brand Marketing Manager(m/w/x)
Aalen
Full-timeOn-siteSenior
Nejo AI Summary
Defining brand strategy and activating international campaigns for eyeglass lenses and vision solutions. B2C/B2B marketing project management experience required. International market focus.
Requirements
- Degree in Marketing, Business, or related field
- Experience as Brand manager or similar role
- Project management skills in B2C/B2B marketing
- Analytical and problem-solving skills
- Excellent written and verbal communication skills
- Structured and organized work style
- Ability to think outside the box
- Teamwork and cross-departmental collaboration skills
- Full proficiency in English
Tasks
- Monitor marketing trends and best practices
- Apply trend insights to campaign development
- Review campaign performance to support data-driven decisions
- Define brand strategy, tone, and messaging
- Activate brand strategies through international market campaigns
- Tailor marketing strategies to local market dynamics
- Increase brand awareness for B2C and B2B audiences
- Drive strategic projects with internal and external stakeholders
- Coordinate with external agencies and partners
Work Experience
- approx. 4 - 6 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of ZEISS Vision Care and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
Like this job?
BetaYour Career Agent finds similar jobs for you every day.
About the Company
ZEISS Vision Care
Industry
Manufacturing
Description
Das Unternehmen ist ein führender Anbieter von Brillengläsern und innovativen Sehlösungen, der sich auf die kontinuierliche Verbesserung der Sehqualität seiner Kunden konzentriert.
Not a perfect match?
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