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Developing and implementing branding strategies for pet e-commerce, focusing on product launches and USPs. 2-4 years of brand management experience in FMCG/retail/pet food required. Hybrid working with a 20-day abroad option.
Requirements
- University degree in Economics or related field
- 2-4 years brand/product management experience in FMCG/retail/pet food
- Experience managing external agencies
- Strategic thinking and planning ability
- Strong analytical skills and data handling
- Understanding of retail marketing, e-commerce focus
- Excellent written and spoken English
- Advanced Microsoft Office proficiency
Tasks
- Lead development and implementation of branding strategies
- Ensure strong brand positioning and clear USPs
- Maintain cohesive visual identity
- Own product launches and re-positioning projects
- Manage strategic projects from planning to execution
- Ensure project quality, timeliness, and impact
- Collaborate with internal teams and external partners
- Align brand initiatives with business objectives
- Monitor key KPIs (sales growth, volume, customer acquisition, conversion)
- Develop actionable plans for brand and business growth
- Define product assortments and pricing strategies
- Align strategies with brand goals and market needs
- Maintain and analyze performance reports
- Draw actionable insights to guide brand decisions
- Improve campaign effectiveness
Work Experience
- 2 - 4 years
Education
- Bachelor's degree
Languages
- English – Business Fluent
Tools & Technologies
- Microsoft Word
- Microsoft Excel
- Microsoft PowerPoint
Benefits
Flexible Working
- Hybrid working
Workation & Sabbatical
- 20 days abroad option
Learning & Development
- Development opportunities
- Excellent training and support
Career Advancement
- Career path shaping
Healthcare & Fitness
- Wellbeing offers
Public Transport Subsidies
- Subsidised transport
Company Bike
- Bike leasing
Corporate Discounts
- 20% product discount
- Corporate rates at local gym chain
More Vacation Days
- Days off on 24th and 31st December
Modern Equipment
- Company mobile phone
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Developing and implementing branding strategies for pet e-commerce, focusing on product launches and USPs. 2-4 years of brand management experience in FMCG/retail/pet food required. Hybrid working with a 20-day abroad option.
Requirements
- University degree in Economics or related field
- 2-4 years brand/product management experience in FMCG/retail/pet food
- Experience managing external agencies
- Strategic thinking and planning ability
- Strong analytical skills and data handling
- Understanding of retail marketing, e-commerce focus
- Excellent written and spoken English
- Advanced Microsoft Office proficiency
Tasks
- Lead development and implementation of branding strategies
- Ensure strong brand positioning and clear USPs
- Maintain cohesive visual identity
- Own product launches and re-positioning projects
- Manage strategic projects from planning to execution
- Ensure project quality, timeliness, and impact
- Collaborate with internal teams and external partners
- Align brand initiatives with business objectives
- Monitor key KPIs (sales growth, volume, customer acquisition, conversion)
- Develop actionable plans for brand and business growth
- Define product assortments and pricing strategies
- Align strategies with brand goals and market needs
- Maintain and analyze performance reports
- Draw actionable insights to guide brand decisions
- Improve campaign effectiveness
Work Experience
- 2 - 4 years
Education
- Bachelor's degree
Languages
- English – Business Fluent
Tools & Technologies
- Microsoft Word
- Microsoft Excel
- Microsoft PowerPoint
Benefits
Flexible Working
- Hybrid working
Workation & Sabbatical
- 20 days abroad option
Learning & Development
- Development opportunities
- Excellent training and support
Career Advancement
- Career path shaping
Healthcare & Fitness
- Wellbeing offers
Public Transport Subsidies
- Subsidised transport
Company Bike
- Bike leasing
Corporate Discounts
- 20% product discount
- Corporate rates at local gym chain
More Vacation Days
- Days off on 24th and 31st December
Modern Equipment
- Company mobile phone
About the Company
zooplus SE
Industry
Retail
Description
The company is Europe’s leading online pet platform, delivering happiness to over 9 million pet parents each year.
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