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LILilly Deutschland GmbH

Brand Manager Cardiometabolic Health(m/w/x)

Bad Homburg vor der Höhe
Full-timeOn-siteExperienced

Leading Type-2-Diabetes brand strategy and customer engagement in Germany. German pharmaceutical market understanding and cross-functional team leadership required. Annual bonus, company car for private use.

Requirements

  • Degree in Marketing, Business, Life Sciences, or related field
  • Understanding of German pharmaceutical market, AMNOG/G‑BA processes, and promotional regulations
  • Ability to lead cross-functional teams and manage stakeholders
  • Analytical mindset with market research and sales data experience
  • Experience in diabetes, metabolic or cardiovascular disease
  • Experience in matrix organisation with regional/global brand interfaces
  • Brand ownership mindset
  • Cross-functional leadership
  • Strategic and analytical thinking
  • Executional excellence and compliance
  • Agility and resilience

Tasks

  • Lead brand strategy and execution for Type-2-Diabetes in Germany
  • Develop annual customer engagement plans with clear positioning and messaging
  • Define value propositions for different customer segments
  • Manage brand investments with commercial rigor and performance reporting
  • Coordinate cross-functional brand team for shared strategic goals
  • Influence brand decisions without direct authority
  • Interface with global and IBU brand teams to adapt strategies
  • Ensure consistent value story in HTA activities and medical education
  • Develop and localize integrated multichannel campaigns
  • Ensure compliance with German regulations through MLR review
  • Collaborate with digital and CRM teams for personalized HCP engagement
  • Manage agencies and external partners for timely, high-quality outputs
  • Track and report on brand KPIs and performance
  • Translate market research and data into actionable insights
  • Monitor competitive landscape and recommend tactical adjustments

Work Experience

  • 3 - 5 years

Education

  • Bachelor's degreeOR
  • Master's degree

Languages

  • GermanFluent
  • EnglishFluent

Tools & Technologies

  • IQVIA/IMS
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Lilly Deutschland GmbH and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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