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Advanced Consumer Marketing Professional(m/w/x)
Digital campaign planning and execution for chronic disease patient support. Several years B2C digital marketing experience required. Fully subsidised Klimaticket, flexible working hours.
Requirements
- Several years digital marketing, digital experience, e-commerce experience
- Ideally from business-to-consumer markets
- Proven digital experience strategy background
- Proven web optimization background
- Proven digital-first content & campaign development background
- Ability to drive measurable commercial growth
- Strong understanding campaign governance and execution
- Ability to design platform promotions
- Ability to design paid acquisition strategies
- Ability to design influencer strategies
- Ability to optimize media mix and ROAS
- Excellent analytical skills
- Strong affinity for data
- Ability to translate insights into actionable recommendations
- Proven experience managing complex stakeholder ecosystems
- Proven experience managing external vendors and agencies
- Experience in regulated industries is an advantage
- Project management skills
- Experience with digital solutions
- Advanced proficiency in Microsoft 365
- Advanced proficiency in modern digital productivity tools
- Consumer-oriented mindset
- Structured work style
- Proactive work style
- Strong ownership
- Excellent presentation skills
- Excellent communication skills
- Fluent in German
- Fluent in English
- Ability to build trusting relationships across cultures
- Ability to build trusting relationships across functions
Tasks
- Plan and execute digital campaigns
- Optimize digital funnels from awareness to conversion
- Manage external agencies and vendors
- Coordinate campaign SOPs and approval workflows
- Ensure compliance with Legal and Compliance frameworks
- Oversee website content updates
- Adapt content to local market needs
- Maintain strong brand presence and engagement
- Build and manage digital tracking frameworks
- Monitor KPIs such as traffic, engagement, conversion, and ROI
- Analyze campaign performance
- Run A/B testing for optimization
- Leverage consumer and market data
- Translate insights into marketing improvements
- Manage campaign budget workflows
- Monitor operational and reputational risks
Work Experience
- approx. 1 - 4 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- German – Fluent
- English – Fluent
Tools & Technologies
- Microsoft 365
- analytics
- data visualization
- AI-enabled copilots
Benefits
Learning & Development
- Continuous learning
Career Advancement
- Career development
Flexible Working
- Flexible working hours
Public Transport Subsidies
- Fully subsidised Klimaticket
Additional Allowances
- Meal allowance
Healthcare & Fitness
- Extensive group health insurance coverage
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Advanced Consumer Marketing Professional(m/w/x)
Digital campaign planning and execution for chronic disease patient support. Several years B2C digital marketing experience required. Fully subsidised Klimaticket, flexible working hours.
Requirements
- Several years digital marketing, digital experience, e-commerce experience
- Ideally from business-to-consumer markets
- Proven digital experience strategy background
- Proven web optimization background
- Proven digital-first content & campaign development background
- Ability to drive measurable commercial growth
- Strong understanding campaign governance and execution
- Ability to design platform promotions
- Ability to design paid acquisition strategies
- Ability to design influencer strategies
- Ability to optimize media mix and ROAS
- Excellent analytical skills
- Strong affinity for data
- Ability to translate insights into actionable recommendations
- Proven experience managing complex stakeholder ecosystems
- Proven experience managing external vendors and agencies
- Experience in regulated industries is an advantage
- Project management skills
- Experience with digital solutions
- Advanced proficiency in Microsoft 365
- Advanced proficiency in modern digital productivity tools
- Consumer-oriented mindset
- Structured work style
- Proactive work style
- Strong ownership
- Excellent presentation skills
- Excellent communication skills
- Fluent in German
- Fluent in English
- Ability to build trusting relationships across cultures
- Ability to build trusting relationships across functions
Tasks
- Plan and execute digital campaigns
- Optimize digital funnels from awareness to conversion
- Manage external agencies and vendors
- Coordinate campaign SOPs and approval workflows
- Ensure compliance with Legal and Compliance frameworks
- Oversee website content updates
- Adapt content to local market needs
- Maintain strong brand presence and engagement
- Build and manage digital tracking frameworks
- Monitor KPIs such as traffic, engagement, conversion, and ROI
- Analyze campaign performance
- Run A/B testing for optimization
- Leverage consumer and market data
- Translate insights into marketing improvements
- Manage campaign budget workflows
- Monitor operational and reputational risks
Work Experience
- approx. 1 - 4 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- German – Fluent
- English – Fluent
Tools & Technologies
- Microsoft 365
- analytics
- data visualization
- AI-enabled copilots
Benefits
Learning & Development
- Continuous learning
Career Advancement
- Career development
Flexible Working
- Flexible working hours
Public Transport Subsidies
- Fully subsidised Klimaticket
Additional Allowances
- Meal allowance
Healthcare & Fitness
- Extensive group health insurance coverage
Like this job?
BetaYour Career Agent finds similar jobs for you every day.
About the Company
Novo Nordisk
Industry
Healthcare
Description
The company focuses on solutions to defeat serious chronic diseases and promote long-term health.
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