Dyson GmbH
Senior Key Account Manager, European Accounts(m/w/x)
Full-timeOn-siteSenior
Köln
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DYDyson GmbH
Senior Retail Activation Manager - European Accounts(m/w/x)
Köln
Full-timeOn-siteSenior
Nejo AI Summary
Co-creating seasonal marketing plans with European retail partners, steering joint business planning. 6+ years in retail activation or trade marketing required. Up to €1,200 health bonus, company car for private use.
Requirements
- Proven track record in retail activation, trade marketing, or brand management
- At least 6 years experience in senior retail, trade marketing, or marketing roles
- Strong grasp of modern consumer drivers
- Balancing creative flare with commercial rigour
- Data-driven mindset
- Using market insight to drive actions
- Managing external agencies and suppliers
- Translating plans into on-the-ground excellence
- Calm under pressure
- Solutions-focused
- Relentless about deadlines
- Confident communicator
- Ability to influence stakeholders
- Ability to collaborate with stakeholders
- Natural team player
- Motivator
- Elevating those around you
- Fluent in English
- Strong written English communication skills
- Strong verbal English communication skills
- Additional European language skills are a plus
Tasks
- Co-create seasonal and annual marketing activation plans with retail partners
- Deliver marketing activation plans tailored for local success
- Steer joint business planning sessions with retail partners
- Build expert-to-expert working relationships with retail partners
- Coordinate execution across indirect business channels
- Align activation with wider market strategy and retailer objectives
- Lead go-to-market planning for new product launches
- Lead go-to-market planning for marketing campaigns
- Ensure Dyson's terms and premium brand experience are maintained
- Scope the market using data and insight
- Track Dyson performance
- Identify competitor threats
- Seek growth opportunities
- Collaborate with channel, media, and category teams
- Deliver integrated, 360° activation across touchpoints
- Drive distribution footprint strategy with local teams
- Ensure technology reaches the right stores and screens
- Embed Dyson retail principles across markets
- Embed selective distribution standards across markets
- Monitor execution and compliance using sales CRM
- Monitor execution and compliance using reporting tools
- Champion obsession with detail
- Role-model obsession with detail
- Elevate display presence
- Elevate staff engagement
- Elevate consumer path to purchase elements
- Support the broader European Accounts team
- Lend expertise to lift standards
- Lend leadership to lift standards
Work Experience
- 6 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Fluent
- Basque – Basic
Benefits
Competitive Pay
- Financial benefits
Corporate Discounts
- Lifestyle benefits
Healthcare & Fitness
- Health benefits
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Dyson GmbH and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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DYDyson GmbH
Senior Retail Activation Manager - European Accounts(m/w/x)
Köln
Full-timeOn-siteSenior
Nejo AI Summary
Co-creating seasonal marketing plans with European retail partners, steering joint business planning. 6+ years in retail activation or trade marketing required. Up to €1,200 health bonus, company car for private use.
Requirements
- Proven track record in retail activation, trade marketing, or brand management
- At least 6 years experience in senior retail, trade marketing, or marketing roles
- Strong grasp of modern consumer drivers
- Balancing creative flare with commercial rigour
- Data-driven mindset
- Using market insight to drive actions
- Managing external agencies and suppliers
- Translating plans into on-the-ground excellence
- Calm under pressure
- Solutions-focused
- Relentless about deadlines
- Confident communicator
- Ability to influence stakeholders
- Ability to collaborate with stakeholders
- Natural team player
- Motivator
- Elevating those around you
- Fluent in English
- Strong written English communication skills
- Strong verbal English communication skills
- Additional European language skills are a plus
Tasks
- Co-create seasonal and annual marketing activation plans with retail partners
- Deliver marketing activation plans tailored for local success
- Steer joint business planning sessions with retail partners
- Build expert-to-expert working relationships with retail partners
- Coordinate execution across indirect business channels
- Align activation with wider market strategy and retailer objectives
- Lead go-to-market planning for new product launches
- Lead go-to-market planning for marketing campaigns
- Ensure Dyson's terms and premium brand experience are maintained
- Scope the market using data and insight
- Track Dyson performance
- Identify competitor threats
- Seek growth opportunities
- Collaborate with channel, media, and category teams
- Deliver integrated, 360° activation across touchpoints
- Drive distribution footprint strategy with local teams
- Ensure technology reaches the right stores and screens
- Embed Dyson retail principles across markets
- Embed selective distribution standards across markets
- Monitor execution and compliance using sales CRM
- Monitor execution and compliance using reporting tools
- Champion obsession with detail
- Role-model obsession with detail
- Elevate display presence
- Elevate staff engagement
- Elevate consumer path to purchase elements
- Support the broader European Accounts team
- Lend expertise to lift standards
- Lend leadership to lift standards
Work Experience
- 6 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Fluent
- Basque – Basic
Benefits
Competitive Pay
- Financial benefits
Corporate Discounts
- Lifestyle benefits
Healthcare & Fitness
- Health benefits
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Dyson GmbH and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
About the Company
Dyson GmbH
Industry
Retail
Description
The company solves problems with surprising inventions that defy convention and improve functionality.
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