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Category Manager(m/w/x)
Translating national growth strategy into customer plans using panel data. Master’s degree and 3+ years in Category Management required. Opportunity to build in a growing, international environment.
Requirements
- Master’s degree in economics, marketing, or equivalent
- 3+ years in Category Management, ideally with GS1-certification
- Comprehensive knowledge of panel data (GfK, Circana, YouGov)
- Ability to analyze and leverage panel data strategically
- Excellent storytelling and communication abilities
- Ability to set-up compelling sell-in strategies
- Clear understanding of growth levers in stationary retail
- Knowledge of how to activate retail growth levers
- First experience in retail media, ideally
- Knowledge of eCommerce, ideally
- Proven track record in strategic planning
- Proven track record in market analysis
- Proven track record in brand growth
- Collaborative mindset
- Ability to work cross-functionally
- Fluency in German (full professional proficiency)
- Strong command of English (written and spoken)
- Team player
- Approachable demeanor
- Pro-active attitude
- Positive outlook
- Strong communicator
- Passion for data insights
- Ability to persuade others of ideas
- Passion for our brands and categories
- Hands-on mentality
- Ambitious to take ownership
- Ability to develop new ideas
- Follow-up to ensure excellence in execution
- Ambitious and forward-looking
- Proactively develop new ideas
- Follow-up to ensure excellence in execution
- Active role in identifying business potentials
- Active role in shaping business potentials
Tasks
- Enable link between growth strategy and customer execution
- Drive profitable growth using data insights
- Foster strong collaborations for winning market strategies
- Translate national growth strategy into customer plans
- Define targets and track performance
- Optimize execution for category and brand success
- Monitor KPIs from Circana, Nielsen, GfK, and research insights
- Identify market trends and shopper insights
- Develop data-backed growth recommendations
- Create compelling sell-in stories
- Ensure strong customer buy-in through insight-driven narratives
- Oversee local data contracts
- Manage strategic relationships with Nielsen, GfK, IRI
- Ensure optimal budget allocation for insights and reporting
- Lead shelf and category management initiatives
- Collaborate with customers to enhance category impact
- Act as channel expert for eCom activation
- Ensure top-tier execution across digital platforms
- Collaborate with cross-functional teams
- Drive digital growth initiatives
- Maximize brand presence in eCommerce
Work Experience
- 3 years
Education
- Master's degree
Languages
- German – Native
- English – Business Fluent
Tools & Technologies
- GS1
- GfK
- Circana
- YouGov
Benefits
Competitive Pay
- Attractive salary package
Other Benefits
- Extralegal benefits
- Close collaboration with stakeholders
Startup Environment
- Opportunity to build in a growing, international environment
Informal Culture
- Ambitious and driven team
- Company culture with passion, team spirit, and open dialogue
Learning & Development
- Learning and growth opportunities in Category Management
Snacks & Drinks
- Daily cookies
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Category Manager(m/w/x)
Translating national growth strategy into customer plans using panel data. Master’s degree and 3+ years in Category Management required. Opportunity to build in a growing, international environment.
Requirements
- Master’s degree in economics, marketing, or equivalent
- 3+ years in Category Management, ideally with GS1-certification
- Comprehensive knowledge of panel data (GfK, Circana, YouGov)
- Ability to analyze and leverage panel data strategically
- Excellent storytelling and communication abilities
- Ability to set-up compelling sell-in strategies
- Clear understanding of growth levers in stationary retail
- Knowledge of how to activate retail growth levers
- First experience in retail media, ideally
- Knowledge of eCommerce, ideally
- Proven track record in strategic planning
- Proven track record in market analysis
- Proven track record in brand growth
- Collaborative mindset
- Ability to work cross-functionally
- Fluency in German (full professional proficiency)
- Strong command of English (written and spoken)
- Team player
- Approachable demeanor
- Pro-active attitude
- Positive outlook
- Strong communicator
- Passion for data insights
- Ability to persuade others of ideas
- Passion for our brands and categories
- Hands-on mentality
- Ambitious to take ownership
- Ability to develop new ideas
- Follow-up to ensure excellence in execution
- Ambitious and forward-looking
- Proactively develop new ideas
- Follow-up to ensure excellence in execution
- Active role in identifying business potentials
- Active role in shaping business potentials
Tasks
- Enable link between growth strategy and customer execution
- Drive profitable growth using data insights
- Foster strong collaborations for winning market strategies
- Translate national growth strategy into customer plans
- Define targets and track performance
- Optimize execution for category and brand success
- Monitor KPIs from Circana, Nielsen, GfK, and research insights
- Identify market trends and shopper insights
- Develop data-backed growth recommendations
- Create compelling sell-in stories
- Ensure strong customer buy-in through insight-driven narratives
- Oversee local data contracts
- Manage strategic relationships with Nielsen, GfK, IRI
- Ensure optimal budget allocation for insights and reporting
- Lead shelf and category management initiatives
- Collaborate with customers to enhance category impact
- Act as channel expert for eCom activation
- Ensure top-tier execution across digital platforms
- Collaborate with cross-functional teams
- Drive digital growth initiatives
- Maximize brand presence in eCommerce
Work Experience
- 3 years
Education
- Master's degree
Languages
- German – Native
- English – Business Fluent
Tools & Technologies
- GS1
- GfK
- Circana
- YouGov
Benefits
Competitive Pay
- Attractive salary package
Other Benefits
- Extralegal benefits
- Close collaboration with stakeholders
Startup Environment
- Opportunity to build in a growing, international environment
Informal Culture
- Ambitious and driven team
- Company culture with passion, team spirit, and open dialogue
Learning & Development
- Learning and growth opportunities in Category Management
Snacks & Drinks
- Daily cookies
Like this job?
BetaYour Career Agent finds similar jobs for you every day.
About the Company
LOTUS BAKERIES CORPORATE NV
Industry
Food
Description
The company focuses on increasing worldwide Biscoff sales through excellence in sales, marketing, forecasting, and supply chain.
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