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BRBristol Myers Squibb

Brand Lead CHAT, Cardiovascular(m/w/x)

Wien
Full-timeWith Home OfficeSenior

Developing integrated brand strategies for cardiovascular therapies across Switzerland and Austria, leading cross-functional teams in a global clinical trials firm. Experience leading cross-functional matrix teams and P&L management essential. Flexible work arrangements.

Requirements

  • Leadership skills within matrix organizations
  • Degree in life sciences, medicine, or business
  • Ability to deliver commercial performance objectives
  • Experience leading cross-functional matrix teams
  • Business acumen and P&L management experience
  • Proficiency in analytical models and strategy
  • Excellent project management skills
  • Mastery of omnichannel strategy and content
  • Willingness to travel between Switzerland and Austria
  • Customer-focused mindset
  • Understanding of customer journeys and experiences
  • Ability to optimize customer experience
  • Genuine care for customers
  • Ability to simplify complex clinical data
  • Knowledge of TA/product and clinical landscape
  • Understanding of regulatory guidelines and landscapes
  • Strong learning mindset and scientific passion
  • Expert knowledge of Access and Commercial processes
  • Ability to drive customer engagement
  • Adoption of evolving technology
  • Ability to identify industry trends
  • Strong analytical and data interpretation skills
  • Ability to drive sophisticated analytics
  • Maintenance of robust metrics and KPIs
  • Collaborative mindset and partnership building
  • Ability to orchestrate agile operating models
  • Integrity and sound judgment in compliance
  • Ownership of brand across functions
  • Ability to drive organizational performance
  • Ability to influence matrix organizations
  • Development and execution of brand strategies

Tasks

  • Develop integrated brand strategies for Switzerland and Austria
  • Lead cross-functional teams across Commercial, Medical, and Access
  • Direct bottom-up resource planning for the CHAT region
  • Oversee execution of brand-specific tactics in both markets
  • Manage the brand P&L and allocate OpEx budgets
  • Build business cases for dynamic budget adjustments
  • Implement personalized omnichannel marketing and advanced analytics
  • Collaborate with BI&A on market research and insights
  • Lead brand performance reviews and financial projections
  • Provide performance feedback for cross-functional team members
  • Drive agile rituals and modular content creation
  • Set brand objectives in alignment with Medical teams
  • Support supply functions with accurate demand planning
  • Travel between Switzerland and Austria to support objectives

Work Experience

  • approx. 4 - 6 years

Education

  • Bachelor's degree

Languages

  • EnglishBusiness Fluent

Tools & Technologies

  • Analytical models
  • BI&A
  • Omnichannel strategy
  • Modular content production
  • KPIs

Benefits

Flexible Working

  • Workplace balance and flexibility

Other Benefits

  • Reasonable workplace accommodations

Mentorship & Coaching

  • Ongoing role support
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Bristol Myers Squibb and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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