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Brand Lead CHAT, Cardiovascular(m/w/x)
Developing integrated brand strategies for cardiovascular therapies across Switzerland and Austria, leading cross-functional teams in a global clinical trials firm. Experience leading cross-functional matrix teams and P&L management essential. Flexible work arrangements.
Requirements
- Leadership skills within matrix organizations
- Degree in life sciences, medicine, or business
- Ability to deliver commercial performance objectives
- Experience leading cross-functional matrix teams
- Business acumen and P&L management experience
- Proficiency in analytical models and strategy
- Excellent project management skills
- Mastery of omnichannel strategy and content
- Willingness to travel between Switzerland and Austria
- Customer-focused mindset
- Understanding of customer journeys and experiences
- Ability to optimize customer experience
- Genuine care for customers
- Ability to simplify complex clinical data
- Knowledge of TA/product and clinical landscape
- Understanding of regulatory guidelines and landscapes
- Strong learning mindset and scientific passion
- Expert knowledge of Access and Commercial processes
- Ability to drive customer engagement
- Adoption of evolving technology
- Ability to identify industry trends
- Strong analytical and data interpretation skills
- Ability to drive sophisticated analytics
- Maintenance of robust metrics and KPIs
- Collaborative mindset and partnership building
- Ability to orchestrate agile operating models
- Integrity and sound judgment in compliance
- Ownership of brand across functions
- Ability to drive organizational performance
- Ability to influence matrix organizations
- Development and execution of brand strategies
Tasks
- Develop integrated brand strategies for Switzerland and Austria
- Lead cross-functional teams across Commercial, Medical, and Access
- Direct bottom-up resource planning for the CHAT region
- Oversee execution of brand-specific tactics in both markets
- Manage the brand P&L and allocate OpEx budgets
- Build business cases for dynamic budget adjustments
- Implement personalized omnichannel marketing and advanced analytics
- Collaborate with BI&A on market research and insights
- Lead brand performance reviews and financial projections
- Provide performance feedback for cross-functional team members
- Drive agile rituals and modular content creation
- Set brand objectives in alignment with Medical teams
- Support supply functions with accurate demand planning
- Travel between Switzerland and Austria to support objectives
Work Experience
- approx. 4 - 6 years
Education
- Bachelor's degree
Languages
- English – Business Fluent
Tools & Technologies
- Analytical models
- BI&A
- Omnichannel strategy
- Modular content production
- KPIs
Benefits
Flexible Working
- Workplace balance and flexibility
Other Benefits
- Reasonable workplace accommodations
Mentorship & Coaching
- Ongoing role support
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Brand Lead CHAT, Cardiovascular(m/w/x)
Developing integrated brand strategies for cardiovascular therapies across Switzerland and Austria, leading cross-functional teams in a global clinical trials firm. Experience leading cross-functional matrix teams and P&L management essential. Flexible work arrangements.
Requirements
- Leadership skills within matrix organizations
- Degree in life sciences, medicine, or business
- Ability to deliver commercial performance objectives
- Experience leading cross-functional matrix teams
- Business acumen and P&L management experience
- Proficiency in analytical models and strategy
- Excellent project management skills
- Mastery of omnichannel strategy and content
- Willingness to travel between Switzerland and Austria
- Customer-focused mindset
- Understanding of customer journeys and experiences
- Ability to optimize customer experience
- Genuine care for customers
- Ability to simplify complex clinical data
- Knowledge of TA/product and clinical landscape
- Understanding of regulatory guidelines and landscapes
- Strong learning mindset and scientific passion
- Expert knowledge of Access and Commercial processes
- Ability to drive customer engagement
- Adoption of evolving technology
- Ability to identify industry trends
- Strong analytical and data interpretation skills
- Ability to drive sophisticated analytics
- Maintenance of robust metrics and KPIs
- Collaborative mindset and partnership building
- Ability to orchestrate agile operating models
- Integrity and sound judgment in compliance
- Ownership of brand across functions
- Ability to drive organizational performance
- Ability to influence matrix organizations
- Development and execution of brand strategies
Tasks
- Develop integrated brand strategies for Switzerland and Austria
- Lead cross-functional teams across Commercial, Medical, and Access
- Direct bottom-up resource planning for the CHAT region
- Oversee execution of brand-specific tactics in both markets
- Manage the brand P&L and allocate OpEx budgets
- Build business cases for dynamic budget adjustments
- Implement personalized omnichannel marketing and advanced analytics
- Collaborate with BI&A on market research and insights
- Lead brand performance reviews and financial projections
- Provide performance feedback for cross-functional team members
- Drive agile rituals and modular content creation
- Set brand objectives in alignment with Medical teams
- Support supply functions with accurate demand planning
- Travel between Switzerland and Austria to support objectives
Work Experience
- approx. 4 - 6 years
Education
- Bachelor's degree
Languages
- English – Business Fluent
Tools & Technologies
- Analytical models
- BI&A
- Omnichannel strategy
- Modular content production
- KPIs
Benefits
Flexible Working
- Workplace balance and flexibility
Other Benefits
- Reasonable workplace accommodations
Mentorship & Coaching
- Ongoing role support
About the Company
Bristol Myers Squibb
Industry
Pharmaceuticals
Description
The company is dedicated to transforming patients’ lives through science and promotes global participation in clinical trials.
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