Parametric Technology Gesellschaft m.b.H.
ABM & Demand Generation Marketing Senior Specialist - MedTech(m/w/x)
Full-timeOn-siteSenior
München
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AUAutodesk GmbH (Germany)
Account Based Marketing Manager(m/w/x)
München
Full-timeOn-siteExperienced
Green Job
Nejo AI Summary
ABM strategy and execution for B2B clients in product innovation and manufacturing, with multi-touch attribution reporting. 4+ years ABM and B2B marketing experience, including direct customer-facing role, required. Focus on multi-touch attribution reporting and campaign optimization.
Requirements
- Degree in marketing, related field, or equivalent professional training/experience
- 4+ years of experience in ABM and B2B marketing
- Demonstrated ability to provide strategic and consultative input to sales team
- Direct customer-facing experience in enterprise, account-based, field marketing or solution sales role
- Team player able to work cross-functionally
Tasks
- Meet or exceed quarterly role requirements
- Contribute to ABM processes and best practices for marketing and sales teams
- Understand multi-touch attribution reporting for key accounts
- Document and share campaign tactic optimization best practices
- Understand accounts and campaign planning and execution
- Complete ITSMA Account Based Marketing Training and Certification
- Deliver account portfolio research and analysis to drive ABSM strategies
- Strategize, execute, and optimize data-driven ABSM 1:1 and 1:few strategies
- Deploy multi-channel ABM 1:1 and 1:few campaigns
- Collaborate on targeting strategies for 1:many ABM campaigns
- Apply an experimentation mindset to ABM campaigns
- Iterate and optimize campaigns based on data analysis
- Collaborate with marketing and sales teams to prioritize key accounts
- Provide ongoing reporting and campaign insights to stakeholders
- Leverage high-performance ABSM marketing tools and integrations
- Partner with BDR and sales teams for strong alignment
Work Experience
- 4 years
Education
- Bachelor's degree
Languages
- English – Business Fluent
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Autodesk GmbH (Germany) and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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AUAutodesk GmbH (Germany)
Account Based Marketing Manager(m/w/x)
München
Full-timeOn-siteExperienced
Green Job
Nejo AI Summary
ABM strategy and execution for B2B clients in product innovation and manufacturing, with multi-touch attribution reporting. 4+ years ABM and B2B marketing experience, including direct customer-facing role, required. Focus on multi-touch attribution reporting and campaign optimization.
Requirements
- Degree in marketing, related field, or equivalent professional training/experience
- 4+ years of experience in ABM and B2B marketing
- Demonstrated ability to provide strategic and consultative input to sales team
- Direct customer-facing experience in enterprise, account-based, field marketing or solution sales role
- Team player able to work cross-functionally
Tasks
- Meet or exceed quarterly role requirements
- Contribute to ABM processes and best practices for marketing and sales teams
- Understand multi-touch attribution reporting for key accounts
- Document and share campaign tactic optimization best practices
- Understand accounts and campaign planning and execution
- Complete ITSMA Account Based Marketing Training and Certification
- Deliver account portfolio research and analysis to drive ABSM strategies
- Strategize, execute, and optimize data-driven ABSM 1:1 and 1:few strategies
- Deploy multi-channel ABM 1:1 and 1:few campaigns
- Collaborate on targeting strategies for 1:many ABM campaigns
- Apply an experimentation mindset to ABM campaigns
- Iterate and optimize campaigns based on data analysis
- Collaborate with marketing and sales teams to prioritize key accounts
- Provide ongoing reporting and campaign insights to stakeholders
- Leverage high-performance ABSM marketing tools and integrations
- Partner with BDR and sales teams for strong alignment
Work Experience
- 4 years
Education
- Bachelor's degree
Languages
- English – Business Fluent
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Autodesk GmbH (Germany) and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
About the Company
Autodesk GmbH (Germany)
Industry
IT
Description
The company helps innovators turn their ideas into reality, transforming how things are made and what can be made.
Not a perfect match?
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