Senior Manager, Omnichannel & Digital(m/w/x)

Beschreibung

You will transform healthcare provider engagement by building a sophisticated omnichannel strategy, blending data-driven insights with creative content to optimize the customer journey.

Anforderungen

• •5+ years' experience in Biotech or Pharmaceutical industry
• •Rare disease, allergy/immunology, or oncology experience preferred
• •Experience leading omnichannel and digital tactics
• •Familiarity with omnichannel and medical education platforms
• •Strong planning and organizational skills
• •Strong creative skills
• •Experience with content management systems
• •Good interpersonal skills and teamwork ability
• •Strong analytical and data interpretation skills
• •Strong project management skills
• •Excellent communication and interpersonal skills
• •Ability to work with cross-functional teams
• •Strategic thinker with customer-centric passion
• •Strong organizational skills and attention to detail
• •Ability to adapt to fast-paced environments
• •Commitment to company core values

Aufgaben

• •Develop a comprehensive omnichannel engagement strategy
• •Integrate personal and non-personal HCP touchpoints
• •Optimize engagement systems and data-driven processes
• •Oversee external vendors supporting digital tactics
• •Monitor competitive digital trends and opinion leaders
• •Ensure initiatives meet legal and regulatory standards
• •Design customer experience strategies across digital channels
• •Lead engagement content mapping for customer segments
• •Define KPIs and analytics with Digital Operations
• •Analyze data to provide actionable optimization insights
• •Collaborate cross-functionally on messaging and materials
• •Maintain content consistency across all commercial channels
• •Train internal teams on omnichannel tools
• •Manage budgets to maximize initiative ROI

Tools & Technologien

Benefits