DEU13 Tyco Fire & Security Holding Germany GmbH
Marketing Program Manager, EMEA(m/w/x)
Vollzeitmit HomeofficeSenior
Ratingen
Neuer Job?Nejo!
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TOtonies
Senior Manager, Lifecycle Marketing(m/w/x)
Düsseldorf, Berlin
Vollzeitmit HomeofficeSenior
Nejo KI-Zusammenfassung
Optimizing customer journeys and behavior-triggered campaigns on the leading children's audio platform. 5-8+ years lifecycle marketing experience required. Deutschlandticket, parking subsidy, and leasing bicycle.
Anforderungen
- 5–8+ years lifecycle marketing, retention, CRM, or growth experience
- Ability to build and scale lifecycle programs
- Understanding of customer behavior driving value
- Experience with CRM platforms (e.g. Braze)
- Partnering with product/app teams
- Owning strategy and execution
- High-level thinking to detailed program design
- Analytical mindset
- Using data to inform decisions and measure impact
- Cross-functional experience in global organization
- Cross-functional experience in multi-market organization
- High ownership
- Curiosity
- Comfort operating in ambiguity
- Fluent English (C1/C2)
- Fluent German or French
Aufgaben
- Own performance across lifecycle stages
- Drive improvements in customer behavior and value
- Translate strategy into clear programs and workflows
- Build and optimize lifecycle journeys in CRM and app
- Develop behavior-triggered campaigns
- Identify and scale high-impact lifecycle levers
- Partner with CRM and product teams for execution
- Ensure alignment between CRM, app, and content
- Contribute to lifecycle tooling and automation
- Develop a clear lifecycle roadmap
- Prioritize initiatives based on impact
- Test and scale programs across markets
- Define and manage a testing roadmap
- Run experiments across channels
- Identify drivers of behavior change
- Scale successful programs globally
- Work with Product, Growth, CRM, Data & Insights, E-commerce, and Customer Happiness teams
- Partner with regional marketing teams
- Balance global consistency with local needs
- Track and analyze lifecycle KPIs
- Contribute to Retention MBRs
- Provide insights and performance updates
- Refine lifecycle strategy and execution
Berufserfahrung
- 5 Jahre
Ausbildung
- Bachelor-AbschlussODER
- Master-Abschluss
Sprachen
- Englisch – verhandlungssicher
- Deutsch – verhandlungssicher
- Französisch – verhandlungssicher
Tools & Technologien
- Braze
Benefits
Öffi Tickets
- Deutschlandticket
Parkplatz & Pendelvorteile
- Monthly parking space subsidy
Firmenfahrrad
- Leasing bicycle
Sonstige Zulagen
- Remote work subsidy
- Occupational disability insurance subsidy
Betriebliche Altersvorsorge
- Company pension plan subsidy
- Occupational pension scheme subsidy
Mehr Urlaubstage
- 30 days of paid annual leave
- 3 additional days off
Weiterbildungsangebote
- Internal and external training opportunities
- Individual learning budget
- Babbel language learning app
Mentale Gesundheitsförderung
- Calm meditation app access
Mitarbeiterrabatte
- Discounts on tonies products
Die Originalanzeige dieses Stellenangebotes in der aktuellsten Version findest du hier. Nejo hat diesen Job automatisch von der Website des Unternehmens tonies erfasst und die Informationen auf Nejo mit Hilfe von KI für dich aufbereitet. Trotz sorgfältiger Analyse können einzelne Informationen unvollständig oder ungenau sein. Bitte prüfe immer alle Angaben in der Originalanzeige! Inhalte und Urheberrechte der Originalanzeige liegen beim ausschreibenden Unternehmen.
Noch nicht perfekt?
- tonies
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Communications Manager(m/w/x)
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People Operations Manager(m/w/x)
Vollzeitmit HomeofficeBerufserfahrenDüsseldorf - DEU Medtronic GmbH
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Vollzeitmit HomeofficeBerufserfahrenMeerbuschab 87.600 / Jahr
TOtonies
Senior Manager, Lifecycle Marketing(m/w/x)
Düsseldorf, Berlin
Vollzeitmit HomeofficeSenior
Nejo KI-Zusammenfassung
Optimizing customer journeys and behavior-triggered campaigns on the leading children's audio platform. 5-8+ years lifecycle marketing experience required. Deutschlandticket, parking subsidy, and leasing bicycle.
Anforderungen
- 5–8+ years lifecycle marketing, retention, CRM, or growth experience
- Ability to build and scale lifecycle programs
- Understanding of customer behavior driving value
- Experience with CRM platforms (e.g. Braze)
- Partnering with product/app teams
- Owning strategy and execution
- High-level thinking to detailed program design
- Analytical mindset
- Using data to inform decisions and measure impact
- Cross-functional experience in global organization
- Cross-functional experience in multi-market organization
- High ownership
- Curiosity
- Comfort operating in ambiguity
- Fluent English (C1/C2)
- Fluent German or French
Aufgaben
- Own performance across lifecycle stages
- Drive improvements in customer behavior and value
- Translate strategy into clear programs and workflows
- Build and optimize lifecycle journeys in CRM and app
- Develop behavior-triggered campaigns
- Identify and scale high-impact lifecycle levers
- Partner with CRM and product teams for execution
- Ensure alignment between CRM, app, and content
- Contribute to lifecycle tooling and automation
- Develop a clear lifecycle roadmap
- Prioritize initiatives based on impact
- Test and scale programs across markets
- Define and manage a testing roadmap
- Run experiments across channels
- Identify drivers of behavior change
- Scale successful programs globally
- Work with Product, Growth, CRM, Data & Insights, E-commerce, and Customer Happiness teams
- Partner with regional marketing teams
- Balance global consistency with local needs
- Track and analyze lifecycle KPIs
- Contribute to Retention MBRs
- Provide insights and performance updates
- Refine lifecycle strategy and execution
Berufserfahrung
- 5 Jahre
Ausbildung
- Bachelor-AbschlussODER
- Master-Abschluss
Sprachen
- Englisch – verhandlungssicher
- Deutsch – verhandlungssicher
- Französisch – verhandlungssicher
Tools & Technologien
- Braze
Benefits
Öffi Tickets
- Deutschlandticket
Parkplatz & Pendelvorteile
- Monthly parking space subsidy
Firmenfahrrad
- Leasing bicycle
Sonstige Zulagen
- Remote work subsidy
- Occupational disability insurance subsidy
Betriebliche Altersvorsorge
- Company pension plan subsidy
- Occupational pension scheme subsidy
Mehr Urlaubstage
- 30 days of paid annual leave
- 3 additional days off
Weiterbildungsangebote
- Internal and external training opportunities
- Individual learning budget
- Babbel language learning app
Mentale Gesundheitsförderung
- Calm meditation app access
Mitarbeiterrabatte
- Discounts on tonies products
Die Originalanzeige dieses Stellenangebotes in der aktuellsten Version findest du hier. Nejo hat diesen Job automatisch von der Website des Unternehmens tonies erfasst und die Informationen auf Nejo mit Hilfe von KI für dich aufbereitet. Trotz sorgfältiger Analyse können einzelne Informationen unvollständig oder ungenau sein. Bitte prüfe immer alle Angaben in der Originalanzeige! Inhalte und Urheberrechte der Originalanzeige liegen beim ausschreibenden Unternehmen.
Über das Unternehmen
tonies
Branche
Media
Beschreibung
The company is the world’s largest interactive audio platform for children, offering innovative audio entertainment and education.
Noch nicht perfekt?
- DEU13 Tyco Fire & Security Holding Germany GmbH
Marketing Program Manager, EMEA(m/w/x)
Vollzeitmit HomeofficeSeniorRatingen - tonies
(Senior) NPI Manager(m/w/x)
Vollzeitmit HomeofficeBerufserfahrenDüsseldorf, Schwäbisch Gmünd - tonies
Communications Manager(m/w/x)
Vollzeitmit HomeofficeBerufserfahrenDüsseldorf - tonies
People Operations Manager(m/w/x)
Vollzeitmit HomeofficeBerufserfahrenDüsseldorf - DEU Medtronic GmbH
Customer Marketing Specialist(m/w/x)
Vollzeitmit HomeofficeBerufserfahrenMeerbuschab 87.600 / Jahr