Johnson Controls
Partner Marketing Manager(m/w/x)
Vollzeitmit HomeofficeSenior
Ratingen
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DEDEU13 Tyco Fire & Security Holding Germany GmbH
Marketing Program Manager, EMEA(m/w/x)
Ratingen
Vollzeitmit HomeofficeSenior
Nejo KI-Zusammenfassung
Cross-regional program management for customer lifecycle. 7+ years in B2B retention or lifecycle marketing required. International team collaboration.
Anforderungen
- 7+ years in performance marketing, digital lifecycle marketing, or B2B retention/growth marketing
- Demonstrated success in designing and executing campaigns targeting installed base customers
- Strong experience with marketing automation tools, CRM systems, analytics platforms, and content creation
- Data-driven decision making and passion for crafting compelling messaging and campaigns
- Hands-on executor with a bias for action
- Natural collaborator thriving at the intersection of marketing, sales, and product
- Fluency in English with ability to work on-site at least 3 days/week
Aufgaben
- Design and implement a scalable marketing program for the installed base across EMEA
- Create customer lifecycle programs for renewals, cross-sell, and upsell
- Build and manage automated campaign flows based on data and behavior
- Craft compelling content tailored to existing customer needs
- Develop segmentation strategies to personalize messaging and offers
- Align campaigns with product teams for timing and relevance
- Track performance of lifecycle campaigns, including renewal rates and ROI
- Identify drop-off points in the customer journey and optimize content
- Run A/B tests and iterate messaging for continuous improvement
- Collaborate with sales teams to align marketing with account engagement
- Work with product managers on upgrade paths and feature releases
- Create shared KPIs and reporting dashboards for installed base marketing
Berufserfahrung
- 7 Jahre
Ausbildung
- Bachelor-AbschlussODER
- Master-Abschluss
Sprachen
- Englisch – verhandlungssicher
Tools & Technologien
- marketing automation tools
- CRM systems
- analytics platforms
Die Originalanzeige dieses Stellenangebotes in der aktuellsten Version findest du hier. Nejo hat diesen Job automatisch von der Website des Unternehmens DEU13 Tyco Fire & Security Holding Germany GmbH erfasst und die Informationen auf Nejo mit Hilfe von KI für dich aufbereitet. Trotz sorgfältiger Analyse können einzelne Informationen unvollständig oder ungenau sein. Bitte prüfe immer alle Angaben in der Originalanzeige! Inhalte und Urheberrechte der Originalanzeige liegen beim ausschreibenden Unternehmen.
Noch nicht perfekt?
- DEU13 Tyco Fire & Security Holding Germany GmbH
Field Marketing Manager - GERMANY(m/w/x)
Vollzeitmit HomeofficeManagementRatingen - Utimaco Management Services GmbH
Digital Marketing Architect(m/w/x)
Vollzeitmit HomeofficeSeniorAachen, Düsseldorf - DKV Mobility
Teammanager Product Marketing(m/w/x)
Vollzeit/Teilzeitmit HomeofficeBerufserfahrenRatingen
DEDEU13 Tyco Fire & Security Holding Germany GmbH
Marketing Program Manager, EMEA(m/w/x)
Ratingen
Vollzeitmit HomeofficeSenior
Nejo KI-Zusammenfassung
Cross-regional program management for customer lifecycle. 7+ years in B2B retention or lifecycle marketing required. International team collaboration.
Anforderungen
- 7+ years in performance marketing, digital lifecycle marketing, or B2B retention/growth marketing
- Demonstrated success in designing and executing campaigns targeting installed base customers
- Strong experience with marketing automation tools, CRM systems, analytics platforms, and content creation
- Data-driven decision making and passion for crafting compelling messaging and campaigns
- Hands-on executor with a bias for action
- Natural collaborator thriving at the intersection of marketing, sales, and product
- Fluency in English with ability to work on-site at least 3 days/week
Aufgaben
- Design and implement a scalable marketing program for the installed base across EMEA
- Create customer lifecycle programs for renewals, cross-sell, and upsell
- Build and manage automated campaign flows based on data and behavior
- Craft compelling content tailored to existing customer needs
- Develop segmentation strategies to personalize messaging and offers
- Align campaigns with product teams for timing and relevance
- Track performance of lifecycle campaigns, including renewal rates and ROI
- Identify drop-off points in the customer journey and optimize content
- Run A/B tests and iterate messaging for continuous improvement
- Collaborate with sales teams to align marketing with account engagement
- Work with product managers on upgrade paths and feature releases
- Create shared KPIs and reporting dashboards for installed base marketing
Berufserfahrung
- 7 Jahre
Ausbildung
- Bachelor-AbschlussODER
- Master-Abschluss
Sprachen
- Englisch – verhandlungssicher
Tools & Technologien
- marketing automation tools
- CRM systems
- analytics platforms
Die Originalanzeige dieses Stellenangebotes in der aktuellsten Version findest du hier. Nejo hat diesen Job automatisch von der Website des Unternehmens DEU13 Tyco Fire & Security Holding Germany GmbH erfasst und die Informationen auf Nejo mit Hilfe von KI für dich aufbereitet. Trotz sorgfältiger Analyse können einzelne Informationen unvollständig oder ungenau sein. Bitte prüfe immer alle Angaben in der Originalanzeige! Inhalte und Urheberrechte der Originalanzeige liegen beim ausschreibenden Unternehmen.
Über das Unternehmen
DEU13 Tyco Fire & Security Holding Germany GmbH
Branche
Other
Noch nicht perfekt?
- Johnson Controls
Partner Marketing Manager(m/w/x)
Vollzeitmit HomeofficeSeniorRatingen - DEU13 Tyco Fire & Security Holding Germany GmbH
Field Marketing Manager - GERMANY(m/w/x)
Vollzeitmit HomeofficeManagementRatingen - Utimaco Management Services GmbH
Digital Marketing Architect(m/w/x)
Vollzeitmit HomeofficeSeniorAachen, Düsseldorf - DKV Mobility
Teammanager Product Marketing(m/w/x)
Vollzeit/Teilzeitmit HomeofficeBerufserfahrenRatingen