Product Marketing Manager(m/w/x)

Beschreibung

As a Product Marketing Manager, you will shape the narrative for compliance solutions, collaborating with teams to create impactful messaging, drive product launches, and support sales efforts, while measuring success through key performance metrics.

Anforderungen

• •4+ years B2B technology product marketing experience in financial services
• •Proven track record of launching products to maximize customer adoption
• •Experience in combining research with creative perspectives for product positioning
• •Excellent written and visual communication skills
• •Strong verbal communication and presentation skills
• •Experience liaising with industry analysts to understand trends
• •Proven project management skills
• •Ability to meet deadlines in a fast-paced environment
• •Love for collaborating and leading cross-functional programs
• •Strategic thinking and problem-solving abilities
• •Strong collaboration and teamwork skills
• •Positive mindset and strong can-do approach
• •Spoken and written fluency in English and German

Aufgaben

• •Create compelling product positioning and messaging
• •Develop content for AML transaction monitoring and customer screening products
• •Plan and execute product launches with cross-functional teams
• •Ensure consistent messaging and drive marketing campaigns
• •Develop sales tools for the Sales team
• •Gather feedback from the Sales team to inform strategies
• •Engage with stakeholders to gather insights for product messaging
• •Define and track key performance metrics for marketing initiatives
• •Provide regular reporting on product launch performance