Dein persönlicher KI-Karriere-Agent
Organic Growth Team Lead(m/w/x)
Defining organic growth strategy for a global chauffeur service, integrating with product and brand. 8+ years in organic growth, SEO, or content acquisition required. 28 vacation days, 20% employer pension contribution.
Anforderungen
- 8+ years experience in organic growth, SEO, or content-led acquisition
- Experience in consumer, travel, mobility, marketplace, or multi-market businesses
- Deep capability in technical SEO, content SEO, programmatic SEO, or ASO
- Strong working knowledge of other SEO areas
- Experience with answer engine optimisation and AI-driven discovery
- Strong point of view on answer engine optimisation and AI-driven discovery
- Data and experimentation confidence
- Comfortable partnering with analysts
- Comfortable reading dashboards
- Making decisions from imperfect information
- Track record driving commercial outcomes from organic channels
- Experience with large, structured websites
- Experience with modern tech stacks
- Previous people management experience
- Experience setting expectations for direct reports
- Experience giving feedback to direct reports
- Experience supporting development of direct reports
- Hands-on and pragmatic approach
- Willingness to use tools for execution
- Strong communication skills
- Strong stakeholder management skills
- Ability to influence cross-functional partners
- Ability to align cross-functional partners
- Ability to explain complex topics simply
- Comfortable in international, multi-language web environment
- Balancing global templates with local nuance
- Fluent English
- Experience in premium or luxury brands
- Practical familiarity with LLM behaviour
- Practical familiarity with answer-engine behaviour
- Experience with CRO on high-intent landing pages
- Experience with experimentation on high-intent landing pages
- Direct collaboration with paid media teams
Aufgaben
- Define and own organic growth strategy for Blacklane
- Set clear objectives for organic channels
- Integrate organic activity with product, web, brand, and paid media
- Maintain prioritised roadmap for organic growth
- Line manage and support Organic Growth team
- Run effective operating routines
- Create culture valuing clarity, ownership, and experimentation
- Design processes for experimentation and prioritisation
- Develop Blacklane’s AEO approach
- Collaborate with Performance Marketing, MarTech, Data, and Engineering
- Invest in quick wins and long-term compounders
- Define measurement framework for organic channels
- Build test-and-learn agenda
- Translate performance into clear narratives and recommendations
- Work with Product and Engineering on technical changes
- Partner with Brand/Comms and regional marketing
- Represent organic growth in planning forums
- Share knowledge with content creators and marketers
- Shape future design of organic growth function
- Stay updated on search and AI changes
- Identify need for additional headcount, partners, or tools
Berufserfahrung
- 8 Jahre
Ausbildung
- Bachelor-AbschlussODER
- Master-Abschluss
Sprachen
- Englisch – fließend
Tools & Technologien
- Search Console
- analytics
- crawlers
- CMS
- experimentation platforms
- LLM
Benefits
Öffi Tickets
- Monthly BVG/Deutschlandticket subsidy
Betriebliche Altersvorsorge
- Private pension plan with 20% employer contribution
Gratis oder Vergünstigte Mahlzeiten
- Subsidised healthy meals
Mentale Gesundheitsförderung
- Mental and physical health support
Weiterbildungsangebote
- LinkedIn Learning access
- L&D budget
Attraktive Vergütung
- VSOP program
Team Events & Ausflüge
- Quarterly Mystery Rides voucher
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Organic Growth Team Lead(m/w/x)
Defining organic growth strategy for a global chauffeur service, integrating with product and brand. 8+ years in organic growth, SEO, or content acquisition required. 28 vacation days, 20% employer pension contribution.
Anforderungen
- 8+ years experience in organic growth, SEO, or content-led acquisition
- Experience in consumer, travel, mobility, marketplace, or multi-market businesses
- Deep capability in technical SEO, content SEO, programmatic SEO, or ASO
- Strong working knowledge of other SEO areas
- Experience with answer engine optimisation and AI-driven discovery
- Strong point of view on answer engine optimisation and AI-driven discovery
- Data and experimentation confidence
- Comfortable partnering with analysts
- Comfortable reading dashboards
- Making decisions from imperfect information
- Track record driving commercial outcomes from organic channels
- Experience with large, structured websites
- Experience with modern tech stacks
- Previous people management experience
- Experience setting expectations for direct reports
- Experience giving feedback to direct reports
- Experience supporting development of direct reports
- Hands-on and pragmatic approach
- Willingness to use tools for execution
- Strong communication skills
- Strong stakeholder management skills
- Ability to influence cross-functional partners
- Ability to align cross-functional partners
- Ability to explain complex topics simply
- Comfortable in international, multi-language web environment
- Balancing global templates with local nuance
- Fluent English
- Experience in premium or luxury brands
- Practical familiarity with LLM behaviour
- Practical familiarity with answer-engine behaviour
- Experience with CRO on high-intent landing pages
- Experience with experimentation on high-intent landing pages
- Direct collaboration with paid media teams
Aufgaben
- Define and own organic growth strategy for Blacklane
- Set clear objectives for organic channels
- Integrate organic activity with product, web, brand, and paid media
- Maintain prioritised roadmap for organic growth
- Line manage and support Organic Growth team
- Run effective operating routines
- Create culture valuing clarity, ownership, and experimentation
- Design processes for experimentation and prioritisation
- Develop Blacklane’s AEO approach
- Collaborate with Performance Marketing, MarTech, Data, and Engineering
- Invest in quick wins and long-term compounders
- Define measurement framework for organic channels
- Build test-and-learn agenda
- Translate performance into clear narratives and recommendations
- Work with Product and Engineering on technical changes
- Partner with Brand/Comms and regional marketing
- Represent organic growth in planning forums
- Share knowledge with content creators and marketers
- Shape future design of organic growth function
- Stay updated on search and AI changes
- Identify need for additional headcount, partners, or tools
Berufserfahrung
- 8 Jahre
Ausbildung
- Bachelor-AbschlussODER
- Master-Abschluss
Sprachen
- Englisch – fließend
Tools & Technologien
- Search Console
- analytics
- crawlers
- CMS
- experimentation platforms
- LLM
Benefits
Öffi Tickets
- Monthly BVG/Deutschlandticket subsidy
Betriebliche Altersvorsorge
- Private pension plan with 20% employer contribution
Gratis oder Vergünstigte Mahlzeiten
- Subsidised healthy meals
Mentale Gesundheitsförderung
- Mental and physical health support
Weiterbildungsangebote
- LinkedIn Learning access
- L&D budget
Attraktive Vergütung
- VSOP program
Team Events & Ausflüge
- Quarterly Mystery Rides voucher
Über das Unternehmen
BLACKLANE
Branche
Transportation
Beschreibung
The company aims to be the world’s leading premium global chauffeur service, prioritizing reliability, innovation, and first-class service.
Noch nicht perfekt?
- Music-Edtech platform
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