Beschreibung

As a Country Category Manager for Commercial Desktops, you will drive the growth and profitability of the consumer product portfolio by developing strategic business plans, managing product lifecycles, and collaborating with cross-functional teams to ensure market success.

Anforderungen

• •Bachelor’s degree in Business, Marketing, Sales Administration, or related field
• •Equivalent combination of education and relevant work experience
• •3–5 years of professional experience in category management, product/brand management, or P&L management
• •Experience in commercial products sector or technology/IT industry
• •Strong analytical abilities and strategic thinking skills
• •Comfortable working with business data to derive insights
• •Ability to identify trends, forecast outcomes, and formulate strategies
• •Data-driven mindset and proficiency with analytical tools or Excel
• •Excellent communication skills
• •Ability to articulate category plans and results to different audiences
• •Strong cross-functional collaboration skills
• •Ability to influence without direct authority and negotiate priorities
• •Fluent business-level English
• •Goal-oriented, results-driven mindset
• •Initiative and ability to meet or exceed business targets
• •Adept at project management and prioritizing tasks
• •Problem-solving skills and adaptability to change
• •Fluent in German and English
• •Proven track record in category management or closely related area
• •Experience managing product portfolio’s performance in consumer electronics or FMCG sector
• •Achievements in growing market share or launching new products
• •Experience working with channel partners or external vendors
• •Collaboration with retailers, distributors, or alliance partners
• •Familiarity with partner ecosystems and partner management
• •Advanced degree such as an MBA or relevant master’s degree preferred
• •Advanced education can strengthen strategic business insight
• •MBA with focus on marketing or strategy beneficial
• •Certification or training in category management principles, data analytics, or project management advantageous
• •Demonstrated leadership in a matrix environment or mentoring experience

Aufgaben

• •Contribute to the category's business plan and growth strategy
• •Analyze market opportunities to drive revenue growth
• •Define strategies for profitability in the consumer product portfolio
• •Lead product positioning and pricing strategy for competitive advantage
• •Develop long-term vision and short-term action plans for the category
• •Manage the product portfolio end-to-end with P&L responsibility
• •Oversee product lifecycle activities, including new product introductions
• •Plan assortment and phase-outs to meet local market needs
• •Take ownership of revenue, unit volume, and margin targets
• •Collaborate with internal teams to execute category plans
• •Coordinate marketing campaigns, sales programs, and pricing activities
• •Lead cross-functional go-to-market teams for daily execution
• •Monitor key performance indicators and sales results
• •Identify trends and areas for improvement based on metrics
• •Review category sales performance and profitability regularly
• •Develop corrective actions for performance gaps
• •Gather and analyze customer feedback and market data
• •Identify actionable improvements to products and strategies
• •Conduct market analysis and oversee marketing engagement
• •Stay informed on market trends and competitor offerings
• •Guide pricing, promotions, and channel programs
• •Plan and execute product launches and marketing initiatives
• •Tailor messaging and value propositions to the local market
• •Build and maintain relationships with channel partners and sales force
• •Provide product training and sales tools to partners
• •Represent the category in internal and external meetings
• •Coordinate with external IT vendors and strategic allies
• •Engage with stakeholders for co-marketing initiatives
• •Improve category operations and processes
• •Streamline forecasting methods and enhance reporting accuracy
• •Propose innovative solutions to enhance category performance

Tools & Technologien