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DI
Diconium Germany GmbH
vor 2 Monaten

(Senior) Consultant Data Analyst Web Analytics(m/w/x)

München
Vollzeitmit HomeofficeBerufserfahren
AI/ML
Data Science

Beschreibung

In this role, you will analyze web and app data to provide insights, create dashboards, and define KPIs. You will collaborate with clients and teams to implement tracking solutions, ensuring data quality while staying current with industry trends.

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Anforderungen

  • •3+ years of experience in web analytics or related field
  • •Bachelor’s/master’s degree in computer science or equivalent qualifications
  • •Extensive hands-on experience with reporting tasks, account management, and configuration of Adobe Analytics and/or Google Analytics
  • •Proven experience in owning SDD and tracking concepts and implementing tracking solutions
  • •Knowledge of data layer architecture, client- and server-side tagging and consent management
  • •Familiarity with Adobe Target, Adobe SDK, and headless tracking implementations
  • •Strong problem-solving skills and ability to work in cross-functional teams
  • •Willingness to develop a deep understanding of clients' website architecture, business model, and online marketing strategy
  • •Experience in stakeholder management, consulting, and leading discussions
  • •Fluent in English and German, both written and spoken
  • •Advanced knowledge of JavaScript and solid understanding of HTML and web protocols
  • •Experience with tag management systems like Adobe Launch, Ensighten or Google Tag Manager for tracking implementation
  • •Relevant working experience with Amazon Services or Azure, proven cases of setting up dataset for Tableau/Power BI dashboards

Ausbildung

Bachelor-Abschluss
ODER
Master-Abschluss

Berufserfahrung

3 Jahre

Aufgaben

  • •Analyze web and app data for actionable insights
  • •Create dashboards and conduct deep-dive analyses
  • •Define key performance indicators (KPIs) with stakeholders
  • •Ensure accurate reporting and explanation of data
  • •Understand clients' business models and online marketing strategies
  • •Collaborate with cross-functional teams for tracking implementation
  • •Lead processes proactively and manage client expectations
  • •Provide expert advice on online marketing tools and technologies
  • •Advise clients on data and web/app analytics solutions
  • •Manage data exports and ensure data quality
  • •Configure and manage cross-platform analytics tools
  • •Maintain Solution Design Documents (SDD) and tracking concepts
  • •Design scalable data layer solutions for advanced analytics
  • •Demonstrate strong service orientation and commitment to client success
  • •Engage with clients to understand their needs and deliver solutions
  • •Stay updated on trends in web analytics and online marketing

Tools & Technologien

Adobe AnalyticsGoogle AnalyticsAdobe TargetAdobe SDKJavaScriptHTMLAdobe LaunchEnsightenGoogle Tag ManagerAmazon ServicesAzureTableauPower BI

Sprachen

Englisch – verhandlungssicher

Deutsch – verhandlungssicher

Benefits

Weiterbildungsangebote

  • •Training programs
  • •Free language courses

Flexibles Arbeiten

  • •Hybrid work
  • •Flexible hours

Familienfreundlichkeit

  • •Parental support

Workation & Sabbatical

  • •Sabbaticals

Öffi Tickets

  • •Public transport tickets

Firmenfahrrad

  • •Job bikes

Gesundheits- & Fitnessangebote

  • •Health offers
  • •Supplementary insurances

Betriebliche Altersvorsorge

  • •Pension plan

Mitarbeiterrabatte

  • •Various discounts
Die Originalanzeige dieses Stellenangebotes in der aktuellsten Version findest du hier. Nejo hat diesen Job automatisch von der Website des Unternehmens Diconium Germany GmbH erfasst und die Informationen auf Nejo mit Hilfe von KI für dich aufbereitet. Trotz sorgfältiger Analyse können einzelne Informationen unvollständig oder ungenau sein. Bitte prüfe immer alle Angaben in der Originalanzeige! Inhalte und Urheberrechte der Originalanzeige liegen beim ausschreibenden Unternehmen.
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