Senior Product Marketing Manager(m/w/x)

Beschreibung

You will drive the company's market presence by blending strategic innovation with hands-on campaign execution, ensuring that complex sensing technologies resonate with global customers.

Anforderungen

• •Technical understanding of semiconductor sensors
• •Strong strategic capabilities
• •High flexibility and hands-on marketing skills
• •Technical degree or comparable qualification
• •Understanding of IC development
• •Experience in product or technology marketing
• •Experience leading strategy and innovation projects
• •Desirable experience in Design Thinking
• •Experience executing go-to-market strategies
• •Familiarity with graphics and content tools
• •Strategic mindset and communication skills
• •Excellent spoken and written English

Aufgaben

• •Lead strategic assessments and innovation projects
• •Analyze customer needs and technology trends
• •Define future product and portfolio strategies
• •Develop global go-to-market plans
• •Define value propositions and messaging frameworks
• •Create solution roadmaps and demonstrator strategies
• •Coordinate integrated marketing campaigns globally
• •Ensure consistent execution across all channels
• •Develop high-quality marketing collateral and graphics
• •Maintain asset quality and messaging consistency
• •Represent product lines at industry events
• •Deliver technical marketing presentations
• •Demonstrate mixed-signal sensor solutions

Tools & Technologien