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Senior Marketing & Communications Specialist(m/w/x)
Strategic media relations and campaign execution for enterprise IT and societal digitalization initiatives. 4+ years B2B IT marketing experience required. Outstanding work-life balance, flexible hybrid work.
Anforderungen
- Degree in Marketing, Communications, or related field
- 4+ years B2B IT marketing experience
- Experience in PR and digital campaigns
- Independent work and project management skills
- Strong German and English communication skills
- Interest in technology and AI tools
Aufgaben
- Plan and execute marketing activities to strengthen the brand
- Drive lead generation and support business development
- Act as the single point of contact for marketing activities
- Manage various communication channels and campaign execution
- Lead strategic media relations and press pitches
- Create content to secure editorial media coverage
- Plan market research projects and manage external agencies
- Draft and localize marketing texts for diverse channels
- Manage event planning, logistics, and branding
- Oversee website updates and SEO optimization
- Execute digital campaigns and track performance metrics
- Develop and schedule engaging social media content
- Align messaging with employer branding and service offerings
- Conduct in-depth research for account-based marketing
- Identify customer pain points and map them to solutions
Berufserfahrung
- 4 Jahre
Ausbildung
- Bachelor-Abschluss
Sprachen
- Deutsch – verhandlungssicher
- Englisch – verhandlungssicher
Tools & Technologien
- SEO
- AI tools
Benefits
Karriere- und Weiterentwicklung
- Professional growth
Sinnstiftende Arbeit
- Meaningful projects
Lockere Unternehmenskultur
- Open culture
Flexibles Arbeiten
- Outstanding work-life balance
- Flexible hybrid work model
Weiterbildungsangebote
- Curiosity and learning lifestyle
Noch nicht perfekt?
- HeyJobsVollzeitmit HomeofficeSeniorBerlin, Kölnab 70.000 - 75.000 / Jahr
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Senior Marketing & Communications Specialist(m/w/x)
Strategic media relations and campaign execution for enterprise IT and societal digitalization initiatives. 4+ years B2B IT marketing experience required. Outstanding work-life balance, flexible hybrid work.
Anforderungen
- Degree in Marketing, Communications, or related field
- 4+ years B2B IT marketing experience
- Experience in PR and digital campaigns
- Independent work and project management skills
- Strong German and English communication skills
- Interest in technology and AI tools
Aufgaben
- Plan and execute marketing activities to strengthen the brand
- Drive lead generation and support business development
- Act as the single point of contact for marketing activities
- Manage various communication channels and campaign execution
- Lead strategic media relations and press pitches
- Create content to secure editorial media coverage
- Plan market research projects and manage external agencies
- Draft and localize marketing texts for diverse channels
- Manage event planning, logistics, and branding
- Oversee website updates and SEO optimization
- Execute digital campaigns and track performance metrics
- Develop and schedule engaging social media content
- Align messaging with employer branding and service offerings
- Conduct in-depth research for account-based marketing
- Identify customer pain points and map them to solutions
Berufserfahrung
- 4 Jahre
Ausbildung
- Bachelor-Abschluss
Sprachen
- Deutsch – verhandlungssicher
- Englisch – verhandlungssicher
Tools & Technologien
- SEO
- AI tools
Benefits
Karriere- und Weiterentwicklung
- Professional growth
Sinnstiftende Arbeit
- Meaningful projects
Lockere Unternehmenskultur
- Open culture
Flexibles Arbeiten
- Outstanding work-life balance
- Flexible hybrid work model
Weiterbildungsangebote
- Curiosity and learning lifestyle
Über das Unternehmen
Tietoevry
Branche
IT
Beschreibung
The company is committed to developing enterprises and society through IT, focusing on business transformation and digitalization.
Noch nicht perfekt?
- HeyJobs
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