Beschreibung

As a Marketing Specialist for Austria and Switzerland, you will be at the forefront of executing marketing strategies, supporting product launches, and enhancing customer engagement through various channels. This role involves developing localized content, coordinating events, and analyzing campaign performance to drive continuous improvement.

Anforderungen

• •Strong initiative and ability to work independently
• •Collaborative mindset for cross-functional teamwork
• •Customer-centric approach focused on delivering value
• •Ability to manage multiple priorities
• •Experience in executing marketing campaigns
• •Strong organizational and project coordination skills
• •Familiarity with digital marketing tools and social media
• •Excellent communication and presentation skills
• •Ability to manage agency relationships and external partners
• •Detail-oriented and results-driven
• •Bachelor’s degree in Marketing, Business Administration, Communications, or related field or equivalent
• •Strong experience in marketing, preferably in MedTech, pharmaceutical, or healthcare sectors
• •Knowledge of the diabetes market or medical technology
• •Proficiency in MS Office and digital marketing tools
• •Fluent in German and English; French is an advantage

Aufgaben

• •Execute marketing plans and campaigns for Austria and Switzerland
• •Support product launches by coordinating activities and preparing marketing materials
• •Manage timelines for product launch activities
• •Develop and adapt DTC and HCP marketing content for local markets
• •Manage approval processes with internal stakeholders
• •Assist in implementing digital marketing initiatives, including social media and email campaigns
• •Coordinate with agencies and vendors to deliver marketing assets
• •Organize events, congresses, and educational activities for healthcare professionals and patients
• •Manage the sponsoring process for Switzerland and Austria
• •Monitor campaign performance and provide insights for improvement
• •Drive social media activities and influencer programs to enhance brand presence

Tools & Technologien