Beschreibung

As a Growth Marketing Manager focused on Paid Search, you will lead innovative strategies and manage campaigns across various platforms. This role involves optimizing budgets, testing new growth opportunities, and collaborating with creative teams to drive user acquisition.

Anforderungen

• •4+ years of hands-on experience in Paid Search
• •Experience with scripting (e.g., Google Ads Scripts, Python), automation platforms, or marketing APIs
• •Analytical mindset with ability to handle large datasets
• •Curiosity about AI applications in marketing
• •Self-starter with bias for action
• •High-velocity 'test and learn' mentality
• •Fluency in Spanish (counted as a plus)

Aufgaben

• •Design and implement a forward-thinking Paid Search strategy
• •Manage and optimize primary Paid Search ad platforms
• •Oversee automated systems for campaign management and bidding
• •Manage monthly budgets for Paid Search campaigns
• •Explore and test new growth opportunities in search
• •Foster a culture of high-velocity testing and data-driven learning
• •Create experiment roadmaps for ad copy and audience signals
• •Collaborate with MarTech and Analytics teams to enhance measurement frameworks
• •Guide the internal creative team in developing high-performing ad copy

Tools & Technologien

Benefits