Mondelēz International
Director, Marketing Innovation MEU(m/w/x)
Vollzeitnur vor OrtSenior
Zürich
Neuer Job?Nejo!
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MOMondelēz International
Director Marketing Chocolate Innovation - MEU(m/w/x)
Zürich
VollzeitVor OrtSenior
Nejo KI-Zusammenfassung
Leading innovation bundles for chocolate products in design markets. 12 years of marketing and consumer behavior experience required. Focus on growth platforms and long-term pipeline development.
Anforderungen
- 12 years Marketing and consumer behaviour experience, ideally in matrix environment in consumer goods industry
- Cross-functional, cross-geography program/project leadership
- Effective influencing of complex and senior stakeholders
- Strong commercial acumen
- Understanding of Marketing driving business priorities
- Understanding of Marketing impacting P&L
- Understanding of Marketing interacting with organization
- Data-driven and analytical mindset
- Capability for thorough assessments
- Capability for presenting clear insights
- Capability for driving data-informed decision-making
- Proficiency in project management methodologies
- Proficiency in project management tools
- Ability to lead cross-functional teams
- Ability to inspire cross-functional teams
- Developing product innovations cross-country
- Marketing product innovations cross-country
- Working with design agencies
- Working with innovation agencies
- Working with research agencies
- Experience in markets with diverse economic environments
Aufgaben
- Lead a multi-functional team for beyond-the-core innovation
- Manage the Growth Platform for one of 5 key platforms
- Scope and validate platform hypotheses with consumers and customers
- Develop and launch innovation bundles in design markets
- Build a long-term innovation pipeline
- Manage senior and brand managers in the team
- Lead the E2E multifunctional team (I&A, R&D, PCM, Finance)
- Set and deliver Leading KPIs for incremental Net Revenue and category growth
- Create and implement a data-driven, digitally integrated Chocolate strategy
- Establish clear objectives, KPIs, and ROI metrics
- Monitor industry and category trends
- Lead stakeholder meetings for strategic alignment
- Collaborate with region category and local marketing
- Be a subject matter expert on disruptive category growth
- Apply deep understanding of Category, Consumer, Shopper, and Customer
- Empathize with human needs and motivations
- Translate consumer trends into strategic direction
- Utilize financial tools for scenario modeling and business case development
- Drive organizational change with a data, mind, and heart philosophy
- Create a marketing measurement plan
- Embody a Consumer First mindset
- Translate insights into actionable business decisions
- Apply MDLZ Innovation processes and tools
- Engage with retail partners for early commercial insights
- Optimize innovation performance through pricing strategies
- Apply Price Pack Architecture (PPA) for portfolio optimization
- Implement Brand Design across all touch points
- Define short-, medium-, and long-term innovation for Chocolate
- Conduct continuous market, category, and brand tracking
- Identify growth drivers using Laws of Growth principles
Berufserfahrung
- 12 Jahre
Ausbildung
- Bachelor-AbschlussODER
- Master-Abschluss
Sprachen
- Englisch – verhandlungssicher
Die Originalanzeige dieses Stellenangebotes in der aktuellsten Version findest du hier. Nejo hat diesen Job automatisch von der Website des Unternehmens Mondelēz International erfasst und die Informationen auf Nejo mit Hilfe von KI für dich aufbereitet. Trotz sorgfältiger Analyse können einzelne Informationen unvollständig oder ungenau sein. Bitte prüfe immer alle Angaben in der Originalanzeige! Inhalte und Urheberrechte der Originalanzeige liegen beim ausschreibenden Unternehmen.
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MOMondelēz International
Director Marketing Chocolate Innovation - MEU(m/w/x)
Zürich
VollzeitVor OrtSenior
Nejo KI-Zusammenfassung
Leading innovation bundles for chocolate products in design markets. 12 years of marketing and consumer behavior experience required. Focus on growth platforms and long-term pipeline development.
Anforderungen
- 12 years Marketing and consumer behaviour experience, ideally in matrix environment in consumer goods industry
- Cross-functional, cross-geography program/project leadership
- Effective influencing of complex and senior stakeholders
- Strong commercial acumen
- Understanding of Marketing driving business priorities
- Understanding of Marketing impacting P&L
- Understanding of Marketing interacting with organization
- Data-driven and analytical mindset
- Capability for thorough assessments
- Capability for presenting clear insights
- Capability for driving data-informed decision-making
- Proficiency in project management methodologies
- Proficiency in project management tools
- Ability to lead cross-functional teams
- Ability to inspire cross-functional teams
- Developing product innovations cross-country
- Marketing product innovations cross-country
- Working with design agencies
- Working with innovation agencies
- Working with research agencies
- Experience in markets with diverse economic environments
Aufgaben
- Lead a multi-functional team for beyond-the-core innovation
- Manage the Growth Platform for one of 5 key platforms
- Scope and validate platform hypotheses with consumers and customers
- Develop and launch innovation bundles in design markets
- Build a long-term innovation pipeline
- Manage senior and brand managers in the team
- Lead the E2E multifunctional team (I&A, R&D, PCM, Finance)
- Set and deliver Leading KPIs for incremental Net Revenue and category growth
- Create and implement a data-driven, digitally integrated Chocolate strategy
- Establish clear objectives, KPIs, and ROI metrics
- Monitor industry and category trends
- Lead stakeholder meetings for strategic alignment
- Collaborate with region category and local marketing
- Be a subject matter expert on disruptive category growth
- Apply deep understanding of Category, Consumer, Shopper, and Customer
- Empathize with human needs and motivations
- Translate consumer trends into strategic direction
- Utilize financial tools for scenario modeling and business case development
- Drive organizational change with a data, mind, and heart philosophy
- Create a marketing measurement plan
- Embody a Consumer First mindset
- Translate insights into actionable business decisions
- Apply MDLZ Innovation processes and tools
- Engage with retail partners for early commercial insights
- Optimize innovation performance through pricing strategies
- Apply Price Pack Architecture (PPA) for portfolio optimization
- Implement Brand Design across all touch points
- Define short-, medium-, and long-term innovation for Chocolate
- Conduct continuous market, category, and brand tracking
- Identify growth drivers using Laws of Growth principles
Berufserfahrung
- 12 Jahre
Ausbildung
- Bachelor-AbschlussODER
- Master-Abschluss
Sprachen
- Englisch – verhandlungssicher
Die Originalanzeige dieses Stellenangebotes in der aktuellsten Version findest du hier. Nejo hat diesen Job automatisch von der Website des Unternehmens Mondelēz International erfasst und die Informationen auf Nejo mit Hilfe von KI für dich aufbereitet. Trotz sorgfältiger Analyse können einzelne Informationen unvollständig oder ungenau sein. Bitte prüfe immer alle Angaben in der Originalanzeige! Inhalte und Urheberrechte der Originalanzeige liegen beim ausschreibenden Unternehmen.
Gefällt dir diese Stelle?
BetaDein Career Agent findet täglich ähnliche Jobs für dich.
Über das Unternehmen
Mondelēz International
Branche
Food
Beschreibung
The company leads the future of snacking with a commitment to quality and innovation.
Noch nicht perfekt?
- Mondelēz International
Director, Marketing Innovation MEU(m/w/x)
Vollzeitnur vor OrtSeniorZürich - Mondelēz International
Marketing Manager Core Tablets Chocolate MEU(m/w/x)
Vollzeitnur vor OrtBerufserfahrenZürich - CH10 MDLZ EU GmbH
BU Consumer Experience Lead – Toblerone & World Trade Retail(m/w/x)
Vollzeitnur vor OrtSeniorZürich - Capri Sun GmbH
Senior Global Brand Director(m/w/x)
Vollzeitnur vor OrtSeniorBaar - CH10 MDLZ EU GmbH
Sr Director, Sponsorships & Partnerships Marketing(m/w/x)
Vollzeitnur vor OrtSeniorZürich