Content & Product Portfolio Marketing Manager(m/w/x)

Anforderungen

• University degree in Marketing, Communications, or related field
• 5–7 years of experience in product or content marketing, ideally within a B2B or technology-driven environment
• Strong understanding of product marketing, content strategy, and go-to-market processes
• Proven ability to translate complex technical topics into clear, benefit-driven marketing messages
• Excellent storytelling, copywriting, and editing skills in English, German is a strong advantage
• Strong project management skills, with the ability to manage multiple initiatives simultaneously
• Collaborative, proactive, and hands-on personality who thrives in an international environment and enjoys working cross-functionally

Aufgaben

• Collaborate with Product Portfolio Management and Commercial Teams to understand product features and customer benefits
• Translate technical information into engaging marketing content
• Develop and manage content strategies for product launches and innovations
• Plan and produce high-quality product-related assets, including guides, videos, and website content
• Ensure product messaging aligns with Kardex brand positioning and business objectives
• Support product launches with targeted content and promotional materials
• Monitor competitor and market trends to identify differentiation opportunities
• Manage multiple product content projects, balancing priorities and deadlines
• Act as the marketing liaison for Product Management to ensure alignment across departments
• Collaborate with stakeholders to ensure effective content distribution
• Produce and edit high-quality written and visual content for diverse audiences
• Work with creative teams to develop engaging visuals and videos
• Uphold Kardex tone of voice and visual identity across all content

Berufserfahrung

Ausbildung

Sprachen