Beschreibung

In this role, you will ensure the smooth execution of digital campaigns by managing all aspects of campaign trafficking, optimizing performance through data analysis, and collaborating with various teams to drive impactful results.

Anforderungen

• •Strong knowledge of API integrations and ad tech platforms
• •Proven expertise in trafficking and executing campaigns across multiple platforms, including CM360 and Adform
• •Advanced analytical skills using GA4, Adobe Analytics, Excel, Google Sheets, and PowerPoint
• •Proficient with third-party verification tools (IAS, DoubleVerify)
• •Excellent communication skills and teamwork
• •Basic understanding of JavaScript, HTML, or Python
• •Strong decision-making skills and detail-oriented
• •Confident communication in English and very good German skills

Aufgaben

• •Oversee end-to-end campaign trafficking and execution
• •Manage creative trafficking and quality control
• •Monitor pacing and troubleshoot issues
• •Handle billing and reconciliation processes
• •Utilize ad servers and programmatic platforms to optimize performance
• •Implement and monitor third-party verification tools
• •Ensure brand safety and prevent fraud
• •Leverage analytics tools to track performance
• •Provide actionable insights using reporting tools
• •Work with Google Tag Manager to implement tracking
• •Use basic coding to troubleshoot and automate processes
• •Collaborate with cross-functional teams and stakeholders
• •Communicate insights clearly to team members
• •Support colleagues through mentoring and knowledge sharing
• •Make data-driven recommendations for campaign optimization
• •Ensure accurate execution and reporting at all times

Tools & Technologien

Benefits