Skip to content
New Job?Nejo!

Your personal AI career agent

ZAZalando

Creative Director, Copy(m/w/x)

Berlin
Full-timeWith Home OfficeSenior
AI/ML

Shaping campaign narratives and defining messaging strategies for fashion outlet sales. Full-funnel content strategy and AI tool adoption experience required. 40% off fashion and beauty products, employee shares program.

Requirements

  • 5+ years experience as strategic Creative Director, Copy, or equivalent senior editorial/copy leadership
  • Deep understanding of full-funnel content strategy
  • Exceptional stakeholder management and communication
  • Forward-thinking and tech-savvy with AI integration passion
  • Strong experience managing external agencies for localisation
  • Solution-oriented and collaborative mindset
  • Fluency in English

Tasks

  • Partner with Art Directors to shape campaign narratives
  • Define high-level messaging strategies with leadership
  • Lead performance copy strategy, testing and iterating seasonally
  • Ensure brand voice consistency across marketing and UX
  • Champion AI tool adoption in creative workflow
  • Define global campaign naming strategy
  • Oversee marketing copy localisation with external agencies
  • Communicate creative value internally and externally
  • Direct and mediate stakeholder expectations on projects

Work Experience

  • 5 years

Education

  • Bachelor's degreeOR
  • Master's degree

Languages

  • EnglishNative

Tools & Technologies

  • AI tools

Benefits

Generous Parental Leave

  • Parental Leave Cover

Competitive Pay

  • Employee shares program

Corporate Discounts

  • 40% off fashion and beauty products
  • 30% off Lounge by Zalando
  • Discounts from external partners

Purpose-Driven Work

  • 2 paid volunteering days

Flexible Working

  • Hybrid working model
  • Up to 60% remote per week

Workation & Sabbatical

  • Work from abroad up to 30 days

More Vacation Days

  • 27 days of vacation

Other Benefits

  • Relocation assistance

Family Support

  • Family services

Healthcare & Fitness

  • Health and wellbeing options

Mental Health Support

  • Mental health support

Learning & Development

  • Training platform

Mentorship & Coaching

  • Biannual peer-to-peer review
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Zalando and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

Like this job?

Beta

Your Career Agent finds similar jobs for you every day.


  • Zalando

    Copywriter & Concepter(m/w/x)

    Full-timeWith HomeofficeSenior
    Berlin
  • Zalando Studios Berlin GmbH

    Senior Art Director(m/w/x)

    Full-timeWith HomeofficeSenior
    Berlin
  • Zalando

    Senior Content Strategy Consideration Manager(m/w/x)

    Full-timeWith HomeofficeSenior
    Berlin
  • AUTO1 Group

    Senior Copywriter / Senior Copywriting Manager(m/w/x)

    Full-timeWith HomeofficeSenior
    Berlin
  • Zalando Studios Berlin GmbH

    Senior Creative Strategist(m/w/x)

    Full-timeWith HomeofficeSenior
    Berlin
View all 100+ similar jobs