Diconium Germany GmbH
(Senior) Consultant Data Analyst Web Analytics(m/w/x)
Full-timeWith HomeofficeExperienced
München
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ZOzooplus SE
Senior Tracking Marketing Analyst(m/w/x)
München, Wien
Full-timeWith Home OfficeSenior
Nejo AI Summary
Owning tracking for digital, offline, and onsite campaigns, configuring GA4, and querying BigQuery data. 3+ years of marketing analytics experience required. 4-day work week, company car for private use.
Requirements
- Domain expertise in marketing, web tracking, data analytics, and tag manager know-how
- Good communication skills with non-technical colleagues
- Completed studies in engineering, data analytics, business, mathematics, statistics, or related course
- 3+ years of professional experience
- Google Analytics (Google Analytics 4 is a plus)
- Google Tag Manager
- Big Query
- Experience with cookie consent management
- Excellent at identifying patterns and outliers in data and generating insights
- Experience with Adobe Analytics platform (Big Plus)
- Experience with app tracking and MMPs (Adjust, Appsflyer, Kochava etc) (Big plus)
- Good knowledge of paid advertising and implemented tracking snippets for Google and Meta (others are plus)
- Advanced knowledge in definition, roll-out, and implementation of tracking concepts across multiple platforms (web/app)
- High affinity towards e-commerce
- Excellent communication, time management, and organizational skills
- Team player who loves to collaborate and work with stakeholders from different backgrounds in an international environment
- Business fluent in English
Tasks
- Own tracking for digital, offline, and onsite marketing campaigns
- Configure, monitor, and debug Google Analytics GA4 implementation
- Create and implement tracking plans for user behavior data
- Perform regular data quality checks
- Query GA4 data in BigQuery and analyze via reporting tools
- Coordinate projects across product, marketing, and analytics teams
- Manage stakeholder interests and provide ongoing feedback
- Identify dependencies, bottlenecks, and blockers
- Ensure execution of well-coordinated project plans
- Serve as main point of contact for tracking-related questions
Work Experience
- 3 years
Education
- Bachelor's degree
Languages
- English – Business Fluent
Tools & Technologies
- Google Analytics
- Google Analytics 4
- Google Tag Manager
- Big Query
- Adobe Analytics
- Adjust
- Appsflyer
- Kochava
- Google Ads
- Meta Ads
Benefits
Learning & Development
- Development opportunities
- Excellent training
Career Advancement
- Career path shaping
Other Benefits
- Excellent support
Healthcare & Fitness
- Wellbeing offers
Public Transport Subsidies
- Subsidised transport
Company Bike
- Bike leasing
Corporate Discounts
- 20% product discount
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of zooplus SE and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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ZOzooplus SE
Senior Tracking Marketing Analyst(m/w/x)
München, Wien
Full-timeWith Home OfficeSenior
Nejo AI Summary
Owning tracking for digital, offline, and onsite campaigns, configuring GA4, and querying BigQuery data. 3+ years of marketing analytics experience required. 4-day work week, company car for private use.
Requirements
- Domain expertise in marketing, web tracking, data analytics, and tag manager know-how
- Good communication skills with non-technical colleagues
- Completed studies in engineering, data analytics, business, mathematics, statistics, or related course
- 3+ years of professional experience
- Google Analytics (Google Analytics 4 is a plus)
- Google Tag Manager
- Big Query
- Experience with cookie consent management
- Excellent at identifying patterns and outliers in data and generating insights
- Experience with Adobe Analytics platform (Big Plus)
- Experience with app tracking and MMPs (Adjust, Appsflyer, Kochava etc) (Big plus)
- Good knowledge of paid advertising and implemented tracking snippets for Google and Meta (others are plus)
- Advanced knowledge in definition, roll-out, and implementation of tracking concepts across multiple platforms (web/app)
- High affinity towards e-commerce
- Excellent communication, time management, and organizational skills
- Team player who loves to collaborate and work with stakeholders from different backgrounds in an international environment
- Business fluent in English
Tasks
- Own tracking for digital, offline, and onsite marketing campaigns
- Configure, monitor, and debug Google Analytics GA4 implementation
- Create and implement tracking plans for user behavior data
- Perform regular data quality checks
- Query GA4 data in BigQuery and analyze via reporting tools
- Coordinate projects across product, marketing, and analytics teams
- Manage stakeholder interests and provide ongoing feedback
- Identify dependencies, bottlenecks, and blockers
- Ensure execution of well-coordinated project plans
- Serve as main point of contact for tracking-related questions
Work Experience
- 3 years
Education
- Bachelor's degree
Languages
- English – Business Fluent
Tools & Technologies
- Google Analytics
- Google Analytics 4
- Google Tag Manager
- Big Query
- Adobe Analytics
- Adjust
- Appsflyer
- Kochava
- Google Ads
- Meta Ads
Benefits
Learning & Development
- Development opportunities
- Excellent training
Career Advancement
- Career path shaping
Other Benefits
- Excellent support
Healthcare & Fitness
- Wellbeing offers
Public Transport Subsidies
- Subsidised transport
Company Bike
- Bike leasing
Corporate Discounts
- 20% product discount
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of zooplus SE and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
Like this job?
BetaYour Career Agent finds similar jobs for you every day.
About the Company
zooplus SE
Industry
Retail
Description
The company is Europe’s leading online pet platform, delivering happiness to over 9 million pet parents each year.
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