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MAMaxon Computer GmbH

Senior Customer Lifecycle Strategist(m/w/x)

Bad Homburg vor der Höhe
Full-timeOn-siteSenior
AI/ML

Defining customer lifecycle strategy for 2D/3D visual effects and gaming software, including tool selection. 4-6+ years in SaaS customer lifecycle, with proven success building CL functions from scratch required. Dedicated mentor.

Requirements

  • 4–6+ years of experience in customer lifecycle, CRM, growth, or retention within subscription/SaaS businesses
  • Proven success in building CL functions from scratch in fast-paced digital environments
  • Strong analytical skills and expertise in segmentation and funnel optimization
  • Experience with CRM tools and interest in AI and automation
  • Exceptional organizational and documentation abilities
  • Skilled at working with global audiences and cross-cultural campaigns
  • Blend of strategic thinking and hands-on execution
  • Collaborative communicator with leadership experience
  • Fluency in English with extra points for additional languages

Tasks

  • Define and lead the customer lifecycle strategy
  • Deliver seamless engagement across all lifecycle campaigns
  • Collaborate with partners to enhance engagement through CRM
  • Set clear KPIs and report results to leadership
  • Lead the selection and setup of customer lifecycle tools
  • Manage vendor relationships and negotiate contracts
  • Partner with finance to model ROI and justify investments
  • Architect and streamline cross-functional processes
  • Foster a culture of testing and learning with A/B frameworks
  • Build targeted customer journeys and segmentation strategies
  • Iterate rapidly and measure outcomes of initiatives
  • Grow and mentor a high-performing lifecycle marketing team

Work Experience

  • 4 - 6 years

Education

  • Bachelor's degreeOR
  • Master's degree

Languages

  • EnglishBusiness Fluent

Tools & Technologies

  • CRM tools
  • AI
  • automation

Benefits

Mentorship & Coaching

  • Detailed onboarding
  • Dedicated mentor

Learning & Development

  • Individual development possibilities
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Maxon Computer GmbH and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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