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UMUmdasch Group

Product Marketing Manager - B2B SaaS(m/w/x)

Amstetten
from 47,587 / year
Full-timeWith Home OfficeSenior

Shaping Go-To-Market strategies for Doka's digital construction products. 5+ years B2B SaaS product marketing experience required. International environment, ownership of product success.

Requirements

  • 5+ years Product Marketing, Go-To-Market, or B2C/B2B SaaS experience
  • Experience in fast-paced environment
  • Strong understanding of SaaS business models, customer journeys, GTM strategies
  • Ability to turn complex products into clear, compelling messaging
  • Cross-functional experience with Product, Sales, Marketing, Customer Success
  • Hands-on mindset with drive to build and improve
  • Strong communication, storytelling, and analytical skills
  • Fluent English
  • German language skills (big plus)
  • Located in Austria
  • Eligible work permit for Austria
  • Work from Doka HQ office in Amstetten 2 days/week minimum
  • Experience in construction tech or industrial SaaS

Tasks

  • Shape Go-To-Market strategies for digital products
  • Develop product positioning, messaging, and value propositions
  • Drive product launches and cross-functional execution
  • Align stakeholders on GTM plans
  • Translate customer insights and market trends into narratives
  • Create sales enablement materials and demos
  • Identify target segments and ideal customer profiles
  • Support pricing, packaging, and commercial models
  • Support product adoption and growth initiatives
  • Analyze and optimize market performance and adoption data
  • Contribute to building SaaS GTM structures and processes

Work Experience

  • 5 years

Education

  • Bachelor's degreeOR
  • Master's degree

Languages

  • EnglishFluent
  • GermanBasic

Benefits

Startup Environment

  • High impact on digital transformation
  • Shape product innovation and scaling

Informal Culture

  • International, young, and dynamic environment

Other Benefits

  • Ownership and visibility

Purpose-Driven Work

  • Responsibility for product success and growth
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Umdasch Group and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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