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Marketing Activation Specialist(m/w/x)
Developing POS and in-store materials for campaign execution across retail, OOH, and events at a global multi-category business. Bachelor's or Master's in Marketing/Communication and German/English fluency essential. Monthly SODEXO vouchers, annual variable bonus.
Requirements
- Marketing fundamentals
- Bachelor's or Master's degree in Marketing, Communication, or related field
- Fluency in German and English
- Structured communication
- Clear, organized, confident in multi-project handling
- Collaborative mindset
- Strong teamwork, can-do attitude, practical problem-solving
- Digital confidence
- Strong PowerPoint and Excel skills, SAP knowledge a plus
- Curiosity and growth mindset
- Willingness to learn, ownership, growth in fast-moving marketing
- Beneficial experience in events, retail activations, or agency projects (not required)
Tasks
- Turn campaign plans into experiences
- Translate campaign briefs into activation plans
- Support execution across retail, OOH, and events
- Create and adapt retail communication
- Develop and tailor POS and in-store materials with partners
- Deliver consistent, on-time activations across channels
- Coordinate agencies and suppliers
- Manage timelines and collaboration with partners
- Ensure consistent deployment of creative assets
- Support rollout of aligned, high-quality brand materials
- Monitor performance and support optimization
- Track execution quality, budgets, and KPIs
- Feed learnings into planning for improvement
Education
- Bachelor's degreeOR
- Master's degree
Languages
- German – Business Fluent
- English – Business Fluent
Tools & Technologies
- PowerPoint
- Excel
- SAP
Benefits
Flexible Working
- Up to 40% remote work
- Flexible work hours
Bonuses & Incentives
- Annual variable bonus
Additional Allowances
- Monthly SODEXO vouchers
Parking & Commuter Benefits
- Prime office location in Vienna
Public Transport Subsidies
- Public transport pass
Snacks & Drinks
- Fresh fruits
- Free coffee
Other Benefits
- Global Returners program
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Marketing Activation Specialist(m/w/x)
Developing POS and in-store materials for campaign execution across retail, OOH, and events at a global multi-category business. Bachelor's or Master's in Marketing/Communication and German/English fluency essential. Monthly SODEXO vouchers, annual variable bonus.
Requirements
- Marketing fundamentals
- Bachelor's or Master's degree in Marketing, Communication, or related field
- Fluency in German and English
- Structured communication
- Clear, organized, confident in multi-project handling
- Collaborative mindset
- Strong teamwork, can-do attitude, practical problem-solving
- Digital confidence
- Strong PowerPoint and Excel skills, SAP knowledge a plus
- Curiosity and growth mindset
- Willingness to learn, ownership, growth in fast-moving marketing
- Beneficial experience in events, retail activations, or agency projects (not required)
Tasks
- Turn campaign plans into experiences
- Translate campaign briefs into activation plans
- Support execution across retail, OOH, and events
- Create and adapt retail communication
- Develop and tailor POS and in-store materials with partners
- Deliver consistent, on-time activations across channels
- Coordinate agencies and suppliers
- Manage timelines and collaboration with partners
- Ensure consistent deployment of creative assets
- Support rollout of aligned, high-quality brand materials
- Monitor performance and support optimization
- Track execution quality, budgets, and KPIs
- Feed learnings into planning for improvement
Education
- Bachelor's degreeOR
- Master's degree
Languages
- German – Business Fluent
- English – Business Fluent
Tools & Technologies
- PowerPoint
- Excel
- SAP
Benefits
Flexible Working
- Up to 40% remote work
- Flexible work hours
Bonuses & Incentives
- Annual variable bonus
Additional Allowances
- Monthly SODEXO vouchers
Parking & Commuter Benefits
- Prime office location in Vienna
Public Transport Subsidies
- Public transport pass
Snacks & Drinks
- Fresh fruits
- Free coffee
Other Benefits
- Global Returners program
About the Company
British American Tobacco Austria
Industry
Food
Description
BAT is a global multi-category business focused on creating A Better Tomorrow by building a smokeless world and reducing the health impact of its products.
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