adidas
Senior Director Innovation Apparel - CD&I(m/w/x)
Full-timeOn-siteSenior
Herzogenaurach
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ADadidas
Category Director Women Apparel Speed - BU Originals(m/w/x)
Herzogenaurach
Full-timeOn-siteSenior
Nejo AI Summary
Setting strategic direction for women's apparel product marketing and global storytelling. Expert knowledge of lifestyle/fashion trends and brand strategy required. Diversity, equity, and inclusion initiatives.
Requirements
- Expert knowledge of lifestyle/fashion industry trends
- Deep understanding of marketing disciplines and brand strategy
- High proficiency in strategic/tactical planning and data-driven decisions
- Exceptional communication and presentation skills
- Proven ability to resolve conflicts and align stakeholders
- Leadership in executing change and transformation initiatives
- Strong consumer orientation in product/market decisions
- Creative and lateral thinking for innovation
- Ability to travel and represent brand passion
- University degree in Marketing, Business, Product Management, or related
- Extensive experience (10 years) in Product/Brand/Category Management
- Expert understanding of consumer behavior and segmentation
- Strong familiarity with global retail, e-commerce, omnichannel marketing
- Demonstrated success leading product creation from concept to market
- Proven leadership in cross-functional teams
- Excellent English; fluency in another key market language preferred
- Digital fluency in Office 365 and product/marketing tools
Tasks
- Set strategic direction for product marketing
- Translate BU strategy into product marketing frameworks
- Empower cross-functional teams and foster innovation
- Ensure global consistency in product storytelling
- Shape category strategy and drive performance
- Build future growth for the category
- Align product features, benefits, and pricing with consumer needs
- Drive seasonal product portfolio planning
- Identify new business growth opportunities
- Lead market and consumer analysis for innovation
- Manage the full product creation lifecycle
- Ensure consistency with brand and category goals
- Monitor product creation processes and timelines
- Maintain product data integrity across systems
- Guide product data and attribute requirements
- Lead cross-functional collaboration
- Align Design, Development, and Marketing teams
- Deliver concept information to connected teams
- Ensure alignment with BU strategy
- Lead alignment with GTM, Brand Communications, and Marketing teams
- Build strategic partnerships across business units
- Contribute to data analysis for future decisions
- Track KPIs for financial planning and product improvement
- Manage team performance, staffing, and engagement
- Lead and develop a diverse team of managers and experts
Work Experience
- 10 years
Education
- Bachelor's degree
Languages
- English – Business Fluent
- other – is a plus
Tools & Technologies
- Office 365
Benefits
Social Impact
- Diversity, equity, and inclusion initiatives
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of adidas and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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ADadidas
Category Director Women Apparel Speed - BU Originals(m/w/x)
Herzogenaurach
Full-timeOn-siteSenior
Nejo AI Summary
Setting strategic direction for women's apparel product marketing and global storytelling. Expert knowledge of lifestyle/fashion trends and brand strategy required. Diversity, equity, and inclusion initiatives.
Requirements
- Expert knowledge of lifestyle/fashion industry trends
- Deep understanding of marketing disciplines and brand strategy
- High proficiency in strategic/tactical planning and data-driven decisions
- Exceptional communication and presentation skills
- Proven ability to resolve conflicts and align stakeholders
- Leadership in executing change and transformation initiatives
- Strong consumer orientation in product/market decisions
- Creative and lateral thinking for innovation
- Ability to travel and represent brand passion
- University degree in Marketing, Business, Product Management, or related
- Extensive experience (10 years) in Product/Brand/Category Management
- Expert understanding of consumer behavior and segmentation
- Strong familiarity with global retail, e-commerce, omnichannel marketing
- Demonstrated success leading product creation from concept to market
- Proven leadership in cross-functional teams
- Excellent English; fluency in another key market language preferred
- Digital fluency in Office 365 and product/marketing tools
Tasks
- Set strategic direction for product marketing
- Translate BU strategy into product marketing frameworks
- Empower cross-functional teams and foster innovation
- Ensure global consistency in product storytelling
- Shape category strategy and drive performance
- Build future growth for the category
- Align product features, benefits, and pricing with consumer needs
- Drive seasonal product portfolio planning
- Identify new business growth opportunities
- Lead market and consumer analysis for innovation
- Manage the full product creation lifecycle
- Ensure consistency with brand and category goals
- Monitor product creation processes and timelines
- Maintain product data integrity across systems
- Guide product data and attribute requirements
- Lead cross-functional collaboration
- Align Design, Development, and Marketing teams
- Deliver concept information to connected teams
- Ensure alignment with BU strategy
- Lead alignment with GTM, Brand Communications, and Marketing teams
- Build strategic partnerships across business units
- Contribute to data analysis for future decisions
- Track KPIs for financial planning and product improvement
- Manage team performance, staffing, and engagement
- Lead and develop a diverse team of managers and experts
Work Experience
- 10 years
Education
- Bachelor's degree
Languages
- English – Business Fluent
- other – is a plus
Tools & Technologies
- Office 365
Benefits
Social Impact
- Diversity, equity, and inclusion initiatives
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of adidas and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
Like this job?
BetaYour Career Agent finds similar jobs for you every day.
About the Company
adidas
Industry
Fashion
Description
The company fosters an inclusive workplace and is committed to diversity, equity, and inclusion in its culture.
Not a perfect match?
- adidas
Senior Director Innovation Apparel - CD&I(m/w/x)
Full-timeOn-siteSeniorHerzogenaurach - adidas
Design Director Apparel - Specialist Sports(m/w/x)
Full-timeOn-siteSeniorHerzogenaurach - adidas
Senior Materials Developer APPAREL - Sports Performance(m/w/x)
Full-timeOn-siteSeniorHerzogenaurach - adidas
Senior Director Global Payroll(m/w/x)
Full-timeOn-siteSeniorHerzogenaurach - adidas
Senior Manager Digital Analytics(m/w/x)
Full-timeOn-siteSeniorHerzogenaurach