The AI Job Search Engine
ATL Marketing Manager(m/w/x)
Description
In this role, you will drive impactful marketing campaigns for leading automotive brands, blending analytical skills with creativity. Your day-to-day responsibilities will involve optimizing performance across various channels and collaborating with teams to enhance brand strategies.
Let AI find the perfect jobs for you!
Upload your CV and Nejo AI will find matching job offers for you.
Requirements
- •2+ years of experience managing online and/or offline marketing campaigns
- •Advanced analytical skills and data-driven approach
- •Strong attention to detail and structured mindset
- •Experience in managing agency and media supplier relationships
- •Excellent communication skills
- •Experience with programmatic media buying
- •Experience in shaping creative strategy and direction
- •Fluency in an additional European language, especially German, Spanish, Swedish, or Portuguese
- •High motivation, adaptability, and drive to challenge the status quo
Work Experience
2 years
Tasks
- •Plan, launch, and optimize campaigns across TV, OOH, Radio, and digital channels
- •Develop and implement measurement and attribution methods for marketing effectiveness
- •Analyze campaign performance by connecting KPIs with core business data
- •Identify growth opportunities using industry-leading analytics tools
- •Manage and allocate budgets across channels for efficient customer acquisition
- •Build data-backed business cases for brand initiatives
- •Foster relationships with media partners
- •Negotiate TV pricing and manage agency relationships
- •Collaborate with creative and production teams to inspire impactful campaign concepts
- •Identify, test, and scale new offline and online channels for growth
Tools & Technologies
Languages
English – Business Fluent
Benefits
Flexible Working
- •Working-from-home options
- •Flexible working hours
More Vacation Days
- •30 days of vacation
Additional Allowances
- •Dedicated education budget
Corporate Discounts
- •Discounts on well-known brands
Mental Health Support
- •Free access to Headspace
- AUTO1 GroupFull-timeWith HomeofficeExperiencedBerlin
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ATL Marketing Manager(m/w/x)
The AI Job Search Engine
Description
In this role, you will drive impactful marketing campaigns for leading automotive brands, blending analytical skills with creativity. Your day-to-day responsibilities will involve optimizing performance across various channels and collaborating with teams to enhance brand strategies.
Let AI find the perfect jobs for you!
Upload your CV and Nejo AI will find matching job offers for you.
Requirements
- •2+ years of experience managing online and/or offline marketing campaigns
- •Advanced analytical skills and data-driven approach
- •Strong attention to detail and structured mindset
- •Experience in managing agency and media supplier relationships
- •Excellent communication skills
- •Experience with programmatic media buying
- •Experience in shaping creative strategy and direction
- •Fluency in an additional European language, especially German, Spanish, Swedish, or Portuguese
- •High motivation, adaptability, and drive to challenge the status quo
Work Experience
2 years
Tasks
- •Plan, launch, and optimize campaigns across TV, OOH, Radio, and digital channels
- •Develop and implement measurement and attribution methods for marketing effectiveness
- •Analyze campaign performance by connecting KPIs with core business data
- •Identify growth opportunities using industry-leading analytics tools
- •Manage and allocate budgets across channels for efficient customer acquisition
- •Build data-backed business cases for brand initiatives
- •Foster relationships with media partners
- •Negotiate TV pricing and manage agency relationships
- •Collaborate with creative and production teams to inspire impactful campaign concepts
- •Identify, test, and scale new offline and online channels for growth
Tools & Technologies
Languages
English – Business Fluent
Benefits
Flexible Working
- •Working-from-home options
- •Flexible working hours
More Vacation Days
- •30 days of vacation
Additional Allowances
- •Dedicated education budget
Corporate Discounts
- •Discounts on well-known brands
Mental Health Support
- •Free access to Headspace
About the Company
AUTO1 Group
Industry
Automotive
Description
AUTO1 Group ist Europas führende digitale Automobilplattform. Als dynamisches Tech-Unternehmen revolutionieren wir mit unseren Marken wirkaufendeinauto.de, AUTO1.com und Autohero die Automobilbranche.
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