Senior Performance Marketing Specialist (with Leadership)(m/w/x)

Beschreibung

In this role, you will balance hands-on campaign scaling with the leadership of a small team. You'll drive client success through strategic consulting while fostering growth and data-driven excellence.

Anforderungen

• •5+ years Performance Marketing experience
• •Project experience in digital marketing channels
• •Strong client advisory and stakeholder management
• •Familiarity with LLMs and market developments
• •AI know-how for data analysis (plus)
• •Strong communication and presentation skills
• •Fluency in German and English
• •Willingness to travel for client meetings

Aufgaben

• •Lead and mentor three Performance Marketing Managers
• •Advise clients on performance marketing strategy and optimization
• •Build an internal database for paid media campaigns
• •Generate sector-specific insights for strategic recommendations
• •Upskill the team in SEM, tracking, and analytics
• •Implement advanced tooling and data science processes
• •Maintain high standards for campaign planning and reporting
• •Oversee SEA, SEO, and Social Media initiatives
• •Collaborate with brand consultants and digital creators
• •Deliver integrated and data-informed marketing solutions

Tools & Technologien