CYBEX
Senior Marketing Manager Kampagnen - Kindersicherheit(m/w/x)
Vollzeitnur vor OrtSenior
Bayreuth
Neuer Job?Nejo!
Dein persönlicher KI-Karriere-Agent
CYCYBEX
Senior Marketing Manager Campaign Child Safety(m/w/x)
Bayreuth
VollzeitVor OrtSenior
Nejo KI-Zusammenfassung
Planning and executing 360° campaigns for child safety seats, translating brand strategy into concepts. Integrated marketing campaign experience, ideally digital-first, required. Attractive annual leave, product discounts, and personal profile development.
Anforderungen
- Degree in Marketing, Communications, Business Administration, or related field
- Proven experience in developing and executing integrated marketing campaigns, ideally in digital-first or omnichannel environment
- Experience managing global campaigns with local market adaptations and collaborating with international and regional marketing teams
- Strong understanding of modern digital marketing ecosystems (content, social, performance marketing, analytics)
- Experience leading product launches or tactical campaigns, preferably in consumer goods, lifestyle, automotive, or related industries
- Strong capabilities in content development and storytelling, including creating launch frameworks and briefing creative teams, production partners, and content creators
- Familiarity with marketing technology ecosystems (CRM, marketing automation, CMS, DAM systems)
- Initial experience in media strategy, planning, and buying, ideally in collaboration with agencies or internal performance marketing teams
- Strong stakeholder management skills, ability to align cross-functional teams and drive initiatives in a matrix organization
- Highly structured and execution-oriented, strong project management and prioritization skills in fast-paced environments
- Excellent communication and presentation skills, confidence in engaging stakeholders across functions and seniority levels
- Fluency in English
- German language skills
Aufgaben
- Plan and execute 360° marketing campaigns for CYBEX Child Safety/Child Seats
- Lead end-to-end product launches and tactical campaigns across the marketing funnel
- Translate brand and product strategies into compelling campaign concepts
- Define messaging, content ecosystems, channel strategies, and relevant KPIs
- Collaborate with internal teams and external partners to drive campaign execution
- Ensure alignment on timing, budget, and clear objectives
- Act as the central marketing interface for cross-functional go-to-market processes
- Analyze campaign and performance data to derive actionable insights
- Optimize content and messaging based on data insights
- Develop and execute media strategies with internal experts and external agencies
- Ensure effective channel allocation and campaign amplification
- Maintain alignment with CYBEX brand guidelines for all campaign assets and content
Berufserfahrung
- ca. 4 - 6 Jahre
Ausbildung
- Bachelor-Abschluss
Sprachen
- Englisch – fließend
- Deutsch – Grundkenntnisse
Tools & Technologien
- CRM
- marketing automation platforms
- CMS
- digital asset management systems
Benefits
Mehr Urlaubstage
- Attractive annual leave
Mitarbeiterrabatte
- Discounts on products
Weiterbildungsangebote
- Personal profile development
Lockere Unternehmenskultur
- International environment
Die Originalanzeige dieses Stellenangebotes in der aktuellsten Version findest du hier. Nejo hat diesen Job automatisch von der Website des Unternehmens CYBEX erfasst und die Informationen auf Nejo mit Hilfe von KI für dich aufbereitet. Trotz sorgfältiger Analyse können einzelne Informationen unvollständig oder ungenau sein. Bitte prüfe immer alle Angaben in der Originalanzeige! Inhalte und Urheberrechte der Originalanzeige liegen beim ausschreibenden Unternehmen.
Noch nicht perfekt?
- CYBEX
Director Communications(m/w/x)
Vollzeitnur vor OrtSeniorBayreuth - CYBEX
Vice President Operations CYBEX Brand(m/w/x)
Vollzeitnur vor OrtBerufserfahrenBayreuth - CYBEX
Director Product Management Wheeled Goods(m/w/x)
Vollzeitnur vor OrtManagementBayreuth - CYBEX
Sales & Marketing Koordinator DACH(m/w/x)
Vollzeitnur vor OrtKeine AngabeBayreuthab 60.000 - 80.000 / Jahr
CYCYBEX
Senior Marketing Manager Campaign Child Safety(m/w/x)
Bayreuth
VollzeitVor OrtSenior
Nejo KI-Zusammenfassung
Planning and executing 360° campaigns for child safety seats, translating brand strategy into concepts. Integrated marketing campaign experience, ideally digital-first, required. Attractive annual leave, product discounts, and personal profile development.
Anforderungen
- Degree in Marketing, Communications, Business Administration, or related field
- Proven experience in developing and executing integrated marketing campaigns, ideally in digital-first or omnichannel environment
- Experience managing global campaigns with local market adaptations and collaborating with international and regional marketing teams
- Strong understanding of modern digital marketing ecosystems (content, social, performance marketing, analytics)
- Experience leading product launches or tactical campaigns, preferably in consumer goods, lifestyle, automotive, or related industries
- Strong capabilities in content development and storytelling, including creating launch frameworks and briefing creative teams, production partners, and content creators
- Familiarity with marketing technology ecosystems (CRM, marketing automation, CMS, DAM systems)
- Initial experience in media strategy, planning, and buying, ideally in collaboration with agencies or internal performance marketing teams
- Strong stakeholder management skills, ability to align cross-functional teams and drive initiatives in a matrix organization
- Highly structured and execution-oriented, strong project management and prioritization skills in fast-paced environments
- Excellent communication and presentation skills, confidence in engaging stakeholders across functions and seniority levels
- Fluency in English
- German language skills
Aufgaben
- Plan and execute 360° marketing campaigns for CYBEX Child Safety/Child Seats
- Lead end-to-end product launches and tactical campaigns across the marketing funnel
- Translate brand and product strategies into compelling campaign concepts
- Define messaging, content ecosystems, channel strategies, and relevant KPIs
- Collaborate with internal teams and external partners to drive campaign execution
- Ensure alignment on timing, budget, and clear objectives
- Act as the central marketing interface for cross-functional go-to-market processes
- Analyze campaign and performance data to derive actionable insights
- Optimize content and messaging based on data insights
- Develop and execute media strategies with internal experts and external agencies
- Ensure effective channel allocation and campaign amplification
- Maintain alignment with CYBEX brand guidelines for all campaign assets and content
Berufserfahrung
- ca. 4 - 6 Jahre
Ausbildung
- Bachelor-Abschluss
Sprachen
- Englisch – fließend
- Deutsch – Grundkenntnisse
Tools & Technologien
- CRM
- marketing automation platforms
- CMS
- digital asset management systems
Benefits
Mehr Urlaubstage
- Attractive annual leave
Mitarbeiterrabatte
- Discounts on products
Weiterbildungsangebote
- Personal profile development
Lockere Unternehmenskultur
- International environment
Die Originalanzeige dieses Stellenangebotes in der aktuellsten Version findest du hier. Nejo hat diesen Job automatisch von der Website des Unternehmens CYBEX erfasst und die Informationen auf Nejo mit Hilfe von KI für dich aufbereitet. Trotz sorgfältiger Analyse können einzelne Informationen unvollständig oder ungenau sein. Bitte prüfe immer alle Angaben in der Originalanzeige! Inhalte und Urheberrechte der Originalanzeige liegen beim ausschreibenden Unternehmen.
Über das Unternehmen
CYBEX
Branche
Manufacturing
Beschreibung
Das Unternehmen ist ein weltweit führendes Unternehmen in der Entwicklung und Herstellung von Kindersitzen, Kinderwägen, Kindermöbeln, Babytragen und mehr.
Noch nicht perfekt?
- CYBEX
Senior Marketing Manager Kampagnen - Kindersicherheit(m/w/x)
Vollzeitnur vor OrtSeniorBayreuth - CYBEX
Director Communications(m/w/x)
Vollzeitnur vor OrtSeniorBayreuth - CYBEX
Vice President Operations CYBEX Brand(m/w/x)
Vollzeitnur vor OrtBerufserfahrenBayreuth - CYBEX
Director Product Management Wheeled Goods(m/w/x)
Vollzeitnur vor OrtManagementBayreuth - CYBEX
Sales & Marketing Koordinator DACH(m/w/x)
Vollzeitnur vor OrtKeine AngabeBayreuthab 60.000 - 80.000 / Jahr