Marketing and Communications Specialist – Data & AI(m/w/x)

Anforderungen

• Bachelor's degree in Marketing, Communications, or related field (Master's a plus)
• 1-3 years marketing/communications experience or strong internship experience
• Strong interest in AI, digital tools, and emerging technologies
• Digital content creation ability (copy, visuals, video)
• Experience with design tools (Adobe Suite, Canva) and MS-Office
• Excellent English communication skills; German B1+ (plus)
• Hands-on social media channel management experience (LinkedIn preferred)
• Analytical mindset and content performance data confidence
• Experience with tech, digital, data, or AI topics
• Interest in employer branding and talent marketing
• Ability to work independently in fast-paced environment
• Creative thinking and strong visual sense

Aufgaben

• Develop internal newsletters
• Prepare leadership updates
• Design internal storytelling campaigns
• Drive employee engagement with creative formats and events
• Strengthen company culture through communication initiatives
• Collaborate with leadership to craft internal messaging and narratives
• Develop creative marketing campaigns for Data & AI initiatives
• Boost the employer brand with recruiting team alignment
• Craft compelling content for LinkedIn, newsletters, and internal platforms
• Highlight AI use cases, success stories, and thought leadership
• Manage and grow the social media presence for Data & AI storytelling
• Design and produce visual assets, videos, and infographics
• Translate complex AI topics into simple, exciting stories
• Utilize AI tools to accelerate content creation
• Identify trends using AI tools
• Optimize campaigns for maximum impact with AI
• Track and analyze content engagement and campaign performance
• Improve communication strategies using performance insights
• Monitor AI, tech, and marketing trends

Berufserfahrung

Ausbildung

Sprachen

Tools & Technologien