Dein persönlicher KI-Karriere-Agent
Head of SEA(m/w/x)
Developing data-driven SEA strategies across markets and platforms for a pet e-commerce leader. Several years paid search management experience required. Hybrid working, 20 days work abroad option.
Anforderungen
- Several years paid search management experience
- Proven record leading teams
- Developing large-scale SEA strategies
- In-depth expertise Google Ads
- In-depth expertise Microsoft Advertising
- Expertise search and shopping ecosystems
- Expertise automation, bidding, feed optimization tools
- Strong analytical mindset
- Strong strategic mindset
- Ability turn insights into measurable growth
- Excellent understanding performance marketing KPIs
- Excellent understanding attribution models
- Understanding interplay SEA, SEO, social, display
- Proven communicator
- Proven people leader
- Inspire collaboration across teams
- Hands-on A/B testing experience
- Hands-on conversion tracking experience
- Advanced campaign optimization methodologies
- Fluent English
- German language skills are a plus
- Degree in marketing, business, economics, or related
Aufgaben
- Lead and develop the SEA team
- Achieve strategic, operational, and financial objectives
- Coach and motivate team members
- Define and execute a data-driven SEA strategy
- Drive growth and efficiency across markets and platforms
- Plan and optimize paid search campaigns
- Ensure best-in-class account structures
- Develop bidding strategies
- Manage keyword portfolios
- Create and maintain creative assets
- Align media, promotional, and commercial plans
- Foster sustainable business growth
- Analyze campaign and market data
- Identify growth opportunities
- Challenge existing approaches
- Align initiatives with business goals
- Maintain accurate and transparent reporting
- Enable data-based decision-making
- Collaborate with Digital Marketing leadership
- Enhance bidding systems
- Improve tracking systems
- Optimize reporting systems
- Balance demand capture and demand generation
Berufserfahrung
- ca. 1 - 4 Jahre
Ausbildung
- Bachelor-Abschluss
Sprachen
- Englisch – fließend
- Deutsch – Grundkenntnisse
Tools & Technologien
- Google Ads
- Microsoft Advertising
- SEA
- SEO
- A/B testing
Benefits
Flexibles Arbeiten
- Hybrid working
Workation & Sabbatical
- Work abroad option (20 days)
Karriere- und Weiterentwicklung
- Career development opportunities
Weiterbildungsangebote
- Training and support
Gesundheits- & Fitnessangebote
- Wellbeing offers
Öffi Tickets
- Subsidised transport
Firmenfahrrad
- Bike leasing
Mitarbeiterrabatte
- 20% product discount
Gefällt dir diese Stelle?
BetaDein Career Agent findet täglich ähnliche Jobs für dich.
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Head of SEA(m/w/x)
Developing data-driven SEA strategies across markets and platforms for a pet e-commerce leader. Several years paid search management experience required. Hybrid working, 20 days work abroad option.
Anforderungen
- Several years paid search management experience
- Proven record leading teams
- Developing large-scale SEA strategies
- In-depth expertise Google Ads
- In-depth expertise Microsoft Advertising
- Expertise search and shopping ecosystems
- Expertise automation, bidding, feed optimization tools
- Strong analytical mindset
- Strong strategic mindset
- Ability turn insights into measurable growth
- Excellent understanding performance marketing KPIs
- Excellent understanding attribution models
- Understanding interplay SEA, SEO, social, display
- Proven communicator
- Proven people leader
- Inspire collaboration across teams
- Hands-on A/B testing experience
- Hands-on conversion tracking experience
- Advanced campaign optimization methodologies
- Fluent English
- German language skills are a plus
- Degree in marketing, business, economics, or related
Aufgaben
- Lead and develop the SEA team
- Achieve strategic, operational, and financial objectives
- Coach and motivate team members
- Define and execute a data-driven SEA strategy
- Drive growth and efficiency across markets and platforms
- Plan and optimize paid search campaigns
- Ensure best-in-class account structures
- Develop bidding strategies
- Manage keyword portfolios
- Create and maintain creative assets
- Align media, promotional, and commercial plans
- Foster sustainable business growth
- Analyze campaign and market data
- Identify growth opportunities
- Challenge existing approaches
- Align initiatives with business goals
- Maintain accurate and transparent reporting
- Enable data-based decision-making
- Collaborate with Digital Marketing leadership
- Enhance bidding systems
- Improve tracking systems
- Optimize reporting systems
- Balance demand capture and demand generation
Berufserfahrung
- ca. 1 - 4 Jahre
Ausbildung
- Bachelor-Abschluss
Sprachen
- Englisch – fließend
- Deutsch – Grundkenntnisse
Tools & Technologien
- Google Ads
- Microsoft Advertising
- SEA
- SEO
- A/B testing
Benefits
Flexibles Arbeiten
- Hybrid working
Workation & Sabbatical
- Work abroad option (20 days)
Karriere- und Weiterentwicklung
- Career development opportunities
Weiterbildungsangebote
- Training and support
Gesundheits- & Fitnessangebote
- Wellbeing offers
Öffi Tickets
- Subsidised transport
Firmenfahrrad
- Bike leasing
Mitarbeiterrabatte
- 20% product discount
Gefällt dir diese Stelle?
BetaDein Career Agent findet täglich ähnliche Jobs für dich.
Über das Unternehmen
zooplus SE
Branche
Retail
Beschreibung
The company is Europe’s leading online pet platform, delivering happiness to over 9 million pet parents each year.
Noch nicht perfekt?
- norisk Group
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