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AGAgile Robots

Head of Marketing(m/w/x)

München
VollzeitVor OrtSenior
AI/ML

Establishing thought leadership in AI and robotics through content, global exhibitions, and executive presence. 8+ years B2B marketing for high-tech products, including leadership roles, required. 100€ net monthly allowance, mobility benefits, and learning support.

Anforderungen

  • Bachelor's or Master's degree in Marketing, Business, Communications, or related field
  • At least 8 years B2B marketing experience for high-end tech products
  • At least 5 years experience in leading roles
  • Experience from in-house and agency perspective
  • Multilingual skills, especially Chinese
  • Fluency in German and English
  • Strategic thinking ability
  • Solid understanding of robotics, AI, automation, or related technologies
  • Leadership and team management ability
  • Strong digital marketing platforms, tools, and analytics knowledge
  • Analytical skills for data interpretation
  • Brand management experience in global markets
  • Excellent written and verbal communication skills
  • Cross-functional collaboration ability
  • Strong project management skills
  • Creativity and innovation ability
  • Familiarity with global markets, especially Europe and Asia
  • Experience working in a multinational company
  • Willingness to travel up to 30%

Aufgaben

  • Oversee content creation, including case studies, white papers, and webinars
  • Establish company as thought leader in AI and robotics
  • Lead global exhibitions, trade fairs, and conferences
  • Manage speaker strategy and executive presence at industry events
  • Oversee showroom design, equipment, and experience strategy
  • Lead global product launches and opening ceremonies
  • Ensure impactful brand presence across physical touchpoints
  • Define and refine company's brand identity
  • Ensure brand consistency across all channels
  • Position Agile Robots as leader in AI-driven robotics solutions
  • Manage online marketing initiatives, including GEO, SEO, SEM, and email campaigns
  • Analyze performance metrics to optimize campaign results
  • Conduct market research to understand trends, customer needs, and competitors
  • Adjust marketing strategies based on research insights
  • Improve product-market fit using market research
  • Lead marketing team and foster collaborative environment
  • Manage external agencies and vendors
  • Ensure smooth execution of marketing initiatives
  • Expand marketing efforts to new markets, including US and Asia Pacific
  • Collaborate with product development teams on messaging and positioning
  • Develop go-to-market strategies for new products and solutions
  • Collaborate with internal marketing teams

Berufserfahrung

  • 8 Jahre

Ausbildung

  • Bachelor-Abschluss

Sprachen

  • ChinesischGrundkenntnisse
  • Deutschverhandlungssicher
  • Englischverhandlungssicher

Tools & Technologien

  • GEO
  • SEO
  • SEM
  • social media
  • email marketing
  • content marketing

Benefits

Gesundheits- & Fitnessangebote

  • Health coverage

Parkplatz & Pendelvorteile

  • Mobility benefits

Weiterbildungsangebote

  • Learning support

Sonstige Zulagen

  • 100€ net monthly allowance

Modernes Büro

  • Modern office facilities

Startup-Atmosphäre

  • Rooftop terrace

Snacks & Getränke

  • Free drinks and fruits

Team Events & Ausflüge

  • Company events
Die Originalanzeige dieses Stellenangebotes in der aktuellsten Version findest du hier. Nejo hat diesen Job automatisch von der Website des Unternehmens Agile Robots erfasst und die Informationen auf Nejo mit Hilfe von KI für dich aufbereitet. Trotz sorgfältiger Analyse können einzelne Informationen unvollständig oder ungenau sein. Bitte prüfe immer alle Angaben in der Originalanzeige! Inhalte und Urheberrechte der Originalanzeige liegen beim ausschreibenden Unternehmen.

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