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Data Product Manager - Marketing Analytics(m/w/x)
Owning marketing analytics domain end-to-end as a portfolio of data products. 8+ years analytics experience, 3+ years team leadership required. Unlimited vacation days, annual development budget.
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Anforderungen
- 8+ years analytics experience, 3+ years team leadership
- Experience in e-commerce, subscription, or consumer business
- Marketing measurement, MMM, attribution, incrementality
- Experiment design and vendor accountability
- Marketing tech and AdTech stack fluency
- Understanding of marketing systems data production
- Building, growing, retaining analytics teams
- Product mindset for data products
- Defining users and success metrics for data products
- Strong programme discipline
- Portfolio management and risk surfacing
- Clarity across concurrent initiatives
- Executive presence and stakeholder communication
- VP and C-level communication skills
- Aligning senior leaders and pushing back
- Creating structure under pressure
- University degree or equivalent experience
Aufgaben
- Own marketing analytics domain end-to-end
- Set direction and manage trade-offs
- Represent marketing analytics in executive conversations
- Treat domain as portfolio of data products
- Account for outcomes, not activity
- Serve as senior measurement authority for marketing performance
- Hold vendors accountable for marketing performance
- Build internal capability in marketing measurement
- Ensure marketing investment decisions are data-driven
- Translate marketing ambition into structured plans
- Manage stakeholder expectations proactively
- Say no constructively when necessary
- Lead marketing analytics team daily
- Grow team capability and protect focus
- Define marketing measurement methodologies
- Design experiments and incrementality tests
- Evaluate and select vendors
- Partner with marketing leadership on planning
- Inform investment decisions with data
- Conduct performance reviews and campaign analytics
- Define data products with clear owners and users
- Establish success metrics and lifecycles
- Maintain portfolio discipline
- Manage scope, risk, dependencies, and transparency
- Collaborate with Tech Lead on standards and architecture
- Respect division of responsibilities
Berufserfahrung
Ausbildung
Sprachen
Tools & Technologien
Benefits
- Annual development budget
- Monthly mobility allowance
- Trust and autonomy
- Flexible work options
- Unlimited vacation days
- 30-day vacation allowance
- Workations abroad
- Company bike leasing
- Company pension scheme
- Subsidized EGYM WELLPASS membership
- Monthly company events
- Team activities
- Company-wide lunches
Von Nejo automatisch aufbereitet
Nejo hat diesen Job automatisch von der Website des Unternehmens ZEAL Network SE erfasst und die Informationen auf Nejo mit Hilfe von KI für dich aufbereitet. Trotz sorgfältiger Analyse können einzelne Informationen unvollständig oder ungenau sein. Bitte prüfe immer alle Angaben in der Originalanzeige! Inhalte und Urheberrechte der Originalanzeige liegen beim ausschreibenden Unternehmen.
Zur Originalanzeige bei ZEAL Network SEÜber das Unternehmen
The company is a leading international provider of online lottery products, operating for over 20 years with brands like LOTTO24 and Tipp24.
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