Dein persönlicher KI-Karriere-Agent
Cmo - Dach(m/w/x)
Leading brand strategy for meal kits in DACH region, focusing on cultural relevance and measurable engagement. Subscription model experience a strong plus. Childcare support, flexible working hours.
Anforderungen
- Customer-first mindset with understanding of consumer insights, brand positioning, and behavior-driven growth
- Senior leadership track record in direct-to-consumer businesses, ideally e-commerce or food
- Subscription model experience (strong plus)
- Product-led growth expertise in designing and scaling initiatives
- DACH market expertise with understanding of regional consumer behavior and agency/partner networks
- Team builder with experience recruiting, mentoring, and leading marketing teams
- Data-driven decision maker with strong analytical and commercial acumen
- Passion for experimentation, creativity, and challenging the status quo
- Comfortable managing multi-million-euro budgets across multiple markets
- Fluency in German (strong plus)
- Significant (8–10 years) senior-level experience in data-driven marketing, growth, or brand leadership
Aufgaben
- Build brand love at scale
- Lead culturally relevant brand initiatives
- Strengthen brand resonance across DACH
- Turn creative ideas into measurable engagement
- Enhance customer loyalty and long-term growth
- Shape compelling product positioning
- Define brand territories
- Deliver best-in-class go-to-market strategies
- Partner with local and global teams
- Ground strategies in customer insight and experimentation
- Identify new growth opportunities
- Pilot innovative marketing models
- Build fast learning loops
- Transform experimentation into scalable impact
- Design seamless growth engines
- Integrate brand, CX, and digital experiences
- Drive conversions and retention
- Ensure sustainable business performance
- Elevate regional positioning
- Refine audience strategies
- Strengthen brand relevance and differentiation
- Build long-term brand equity in DACH
- Develop high-impact partnerships
- Collaborate with creators, talent, and cultural platforms
- Expand reach and build credibility
- Inspire excitement among customers
- Serve as a core member of DACH Leadership Team
- Drive alignment and customer-centricity
- Ensure marketing's central role in company-wide decisions
Berufserfahrung
- 8 - 10 Jahre
Ausbildung
- Bachelor-AbschlussODER
- Master-Abschluss
Sprachen
- Deutsch – Grundkenntnisse
Benefits
Mentale Gesundheitsförderung
- Wellbeing programs
Gesundheits- & Fitnessangebote
- Fitness partnerships
- Yoga sessions
Kinderbetreuung
- Childcare support
Flexibles Arbeiten
- Flexible working hours
- Remote options
Workation & Sabbatical
- Work-from-abroad opportunities
Weiterbildungsangebote
- Continuous learning opportunities
- Internal training
Mitarbeiterrabatte
- Employee discounts
- HelloFresh Box discount
Team Events & Ausflüge
- Team events
Betriebliche Altersvorsorge
- Employer-sponsored pension contributions
Öffi Tickets
- Subsidized Deutschlandticket
Noch nicht perfekt?
- BRAINEFFECTVollzeitmit HomeofficeSeniorBerlin
- KoRo Handels GmbH
Head of Brand DACH(m/w/x)
Vollzeitmit HomeofficeSeniorBerlin - Maniko Nails GmbH
Chief Marketing Officer(m/w/x)
Vollzeitmit HomeofficeSeniorBerlin - HelloFresh
Director of Marketing Operations and Strategy(m/w/x)
Vollzeitmit HomeofficeBerufserfahrenBerlin - PayPal
Head of Integrated Marketing(m/w/x)
Vollzeitmit HomeofficeSeniorBerlin
Cmo - Dach(m/w/x)
Leading brand strategy for meal kits in DACH region, focusing on cultural relevance and measurable engagement. Subscription model experience a strong plus. Childcare support, flexible working hours.
Anforderungen
- Customer-first mindset with understanding of consumer insights, brand positioning, and behavior-driven growth
- Senior leadership track record in direct-to-consumer businesses, ideally e-commerce or food
- Subscription model experience (strong plus)
- Product-led growth expertise in designing and scaling initiatives
- DACH market expertise with understanding of regional consumer behavior and agency/partner networks
- Team builder with experience recruiting, mentoring, and leading marketing teams
- Data-driven decision maker with strong analytical and commercial acumen
- Passion for experimentation, creativity, and challenging the status quo
- Comfortable managing multi-million-euro budgets across multiple markets
- Fluency in German (strong plus)
- Significant (8–10 years) senior-level experience in data-driven marketing, growth, or brand leadership
Aufgaben
- Build brand love at scale
- Lead culturally relevant brand initiatives
- Strengthen brand resonance across DACH
- Turn creative ideas into measurable engagement
- Enhance customer loyalty and long-term growth
- Shape compelling product positioning
- Define brand territories
- Deliver best-in-class go-to-market strategies
- Partner with local and global teams
- Ground strategies in customer insight and experimentation
- Identify new growth opportunities
- Pilot innovative marketing models
- Build fast learning loops
- Transform experimentation into scalable impact
- Design seamless growth engines
- Integrate brand, CX, and digital experiences
- Drive conversions and retention
- Ensure sustainable business performance
- Elevate regional positioning
- Refine audience strategies
- Strengthen brand relevance and differentiation
- Build long-term brand equity in DACH
- Develop high-impact partnerships
- Collaborate with creators, talent, and cultural platforms
- Expand reach and build credibility
- Inspire excitement among customers
- Serve as a core member of DACH Leadership Team
- Drive alignment and customer-centricity
- Ensure marketing's central role in company-wide decisions
Berufserfahrung
- 8 - 10 Jahre
Ausbildung
- Bachelor-AbschlussODER
- Master-Abschluss
Sprachen
- Deutsch – Grundkenntnisse
Benefits
Mentale Gesundheitsförderung
- Wellbeing programs
Gesundheits- & Fitnessangebote
- Fitness partnerships
- Yoga sessions
Kinderbetreuung
- Childcare support
Flexibles Arbeiten
- Flexible working hours
- Remote options
Workation & Sabbatical
- Work-from-abroad opportunities
Weiterbildungsangebote
- Continuous learning opportunities
- Internal training
Mitarbeiterrabatte
- Employee discounts
- HelloFresh Box discount
Team Events & Ausflüge
- Team events
Betriebliche Altersvorsorge
- Employer-sponsored pension contributions
Öffi Tickets
- Subsidized Deutschlandticket
Über das Unternehmen
HelloFresh
Branche
Food
Beschreibung
HelloFresh is one of Europe's fastest-growing tech powerhouses, offering meal kit delivery services and a diverse workplace culture.
Noch nicht perfekt?
- BRAINEFFECT
Cmo(m/w/x)
Vollzeitmit HomeofficeSeniorBerlin - KoRo Handels GmbH
Head of Brand DACH(m/w/x)
Vollzeitmit HomeofficeSeniorBerlin - Maniko Nails GmbH
Chief Marketing Officer(m/w/x)
Vollzeitmit HomeofficeSeniorBerlin - HelloFresh
Director of Marketing Operations and Strategy(m/w/x)
Vollzeitmit HomeofficeBerufserfahrenBerlin - PayPal
Head of Integrated Marketing(m/w/x)
Vollzeitmit HomeofficeSeniorBerlin