Mattel
Key Account Representative(m/w/x)
Vollzeitmit HomeofficeBerufserfahren
Frankfurt am Main
ab 687.200 - 81.605 / Jahr
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MAMattel
Associate Manager, Retail Franchise Development(m/w/x)
Vollzeitmit HomeofficeSenior
Nejo KI-Zusammenfassung
Developing retail franchise plans and translating EMEA strategies into market-relevant growth proposals for iconic toy brands. 7+ years in consumer products retail development or licensing required. 10% target bonus, 30 vacation days, and 70% public transport reimbursement.
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Anforderungen
- 7+ years in retail development, licensing, commercial sales, buying, franchise marketing, category management, or related consumer products field
- Experience in consumer products, entertainment, licensing, or branded goods
- Strong knowledge of retail landscape within assigned territory
- Established network of retailer and/or commercial relationships
- Proven experience developing and presenting retail programs
- Proven experience developing and presenting Joint Business Plans
- Proven experience developing and presenting franchise activations
- Proven experience developing and presenting customer propositions
- Proven experience developing and presenting commercial business cases
- Experience working across cross-functional teams
- Experience working across multi-market teams
- Experience within a complex, matrixed organization
- Degree in Business, Marketing, or related discipline
- Equivalent professional experience
- Fluency in German
- Fluency in English
- Strong commercial acumen
- Expertise in retail strategy
- Expertise in shopper marketing
- Expertise in omnichannel environments
- Expertise in business development
- Strategic thinking
- Solid financial acumen
- Ability to evaluate opportunities
- Ability to balance long-term vision with execution
- Excellent presentation skills
- Excellent negotiation skills
- Excellent storytelling skills
- Excellent influencing skills
- Ability to engage retailers
- Ability to engage licensees
- Ability to engage senior stakeholders
- Strong relationship-building skills
- Strong stakeholder management skills
- Ability to influence across a matrix organization
- Analytical skills
- Insights-driven
- Ability to translate market data into actionable recommendations
- Ability to translate consumer data into actionable recommendations
- Ability to translate performance data into actionable recommendations
- Excellent project management skills
- Excellent prioritization skills
- Excellent problem-solving skills
- Excellent decision-making skills
- Entrepreneurial mindset
- Solutions-oriented mindset
- Strong focus on execution
Aufgaben
- Develop and execute the Retail Franchise Development plan for your territory
- Translate EMEA retailer strategies into market-relevant plans
- Build annual priorities, account plans, and performance measures for your geography
- Report regularly to the Senior Manager, Retail Franchise Development EMEA
- Identify whitespace opportunities and convert insights into growth proposals
- Support the identification and development of strategic Direct-to-Retail opportunities
- Identify new retail concepts, business models, and partnership opportunities
- Build and maintain a pipeline of future retail partnership opportunities
- Develop long-term retailer growth strategies combining brands, categories, and licensing partners
- Develop channel-specific growth strategies aligned with retailer priorities
- Leverage market, retail, and consumer insights to identify growth opportunities
- Influence EMEA Category, Franchise, and Commercial strategies
- Share best practices across the region
- Own and develop day-to-day relationships with priority retailers and buyers
- Act as the principal Consumer Products retail contact
- Create and pitch integrated franchise programs, exclusive propositions, and promotions
- Lead activation planning from concept through execution
- Develop Joint Business Plans and retailer activation calendars for key accounts
- Conduct regular retailer meetings, business reviews, and activation follow-ups
- Support category teams and licensees in increasing product listings and visibility
- Partner closely with local Country Managers and Commercial teams
- Collaborate with EMEA Category, Franchise, Marketing, Creative, Product Development, Sales, Finance, and Legal teams
- Act as a connector between your territory and the EMEA Retail Franchise Development team
- Share retailer feedback, market intelligence, best practices, and scalable ideas
- Influence cross-functional teams and external partners to deliver successful retail programs
- Represent Mattel at retailer meetings, trade events, and industry forums
- Track activation performance, retail results, and agreed KPIs
- Identify learnings and corrective actions to improve future programs
- Maintain clear project plans, timelines, and stakeholder updates
- Contribute to territory forecasts, business reviews, and opportunity pipelines
- Support disciplined commercial decision-making
- Ensure all retail activities comply with Mattel brand, legal, financial, and operational requirements
Berufserfahrung
7 Jahre
Ausbildung
Bachelor-Abschluss
Sprachen
Deutsch – fließend
Englisch – fließend
Benefits
Boni & Prämien
- 10% target bonus participation
Mehr Urlaubstage
- 30 vacation days
- 2 Mattel Days
- Holiday allowance
Öffi Tickets
- 70% public transport reimbursement
Sonstige Zulagen
- 0.13/km travel allowance
- Meal vouchers
Gesundheits- & Fitnessangebote
- Subsidized EGYM Wellpass membership
Mentale Gesundheitsförderung
- Employee assistance program
Betriebliche Altersvorsorge
- Pension plan
- Saving scheme
Mitarbeiterrabatte
- Toy discount
Großzügige Elternzeit
- 24 weeks paid leave for 1st caregiver
- 12 weeks paid leave for co-parent
Sonstige Vorteile
- Return to work program
Familienfreundlichkeit
- Family care leave
Von Nejo automatisch aufbereitet
Nejo hat diesen Job automatisch von der Website des Unternehmens Mattel erfasst und die Informationen auf Nejo mit Hilfe von KI für dich aufbereitet. Trotz sorgfältiger Analyse können einzelne Informationen unvollständig oder ungenau sein. Bitte prüfe immer alle Angaben in der Originalanzeige! Inhalte und Urheberrechte der Originalanzeige liegen beim ausschreibenden Unternehmen.
Zur Originalanzeige bei MattelÜber das Unternehmen
MA
EntertainmentFrankfurt am Main
Mattel is a leading global toy and family entertainment company, empowering generations to explore the wonder of childhood.
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