Beschreibung

In this role, you will drive marketing strategies for rare diseases in the EU4+UK and Japan, collaborating with teams to adapt global campaigns and engage stakeholders, all while making a significant impact on patient lives.

Anforderungen

• •Passion for rare diseases and commitment to improving patients’ lives
• •Thriving in a multicultural environment and cross-functional collaboration
• •Strategic mindset and data-driven decision-making
• •Embracing challenges in complex, highly regulated markets
• •Enjoyment of working on innovative campaigns and adapting to diverse audiences
• •Results-driven and focus on delivering impactful outcomes
• •Strong ability to manage resources and budgets effectively
• •Advanced degree in science or business and 10-15 years of progressive brand marketing experience in pharmaceutical or biotech industry
• •Proven success in rare disease marketing and product launches
• •Familiarity with European and/or Japanese gene therapy markets
• •Fluency in additional languages (German, French, Italian, Spanish, or Japanese)
• •Advanced certifications or degrees

Aufgaben

• •Develop and execute marketing strategies for rare disease indications
• •Lead local brand planning processes
• •Conduct competitive analysis and craft audience-specific messages
• •Collaborate with cross-functional teams to align global strategies with regional needs
• •Partner with Market Access teams to address reimbursement and access challenges
• •Manage promotional budgets and ensure compliance
• •Adapt global campaigns to meet cultural and regulatory requirements
• •Coordinate external stakeholder engagements, including congresses and HCP meetings
• •Leverage data insights to refine strategies and maximize brand reach

Benefits