Dein persönlicher KI-Karriere-Agent
Associate Director, Brand Marketing – Haematology(m/w/x)
Shaping brand and disease area strategies for INT region haematology therapies. Proven track record driving above-country marketing initiatives required. Hybrid working, bonus programs.
Anforderungen
- Graduate degree or equivalent
- Postgraduate qualification preferred
- Proven track record driving brand strategy
- Experience leading above-country marketing initiatives
- Strong analytical skills
- Proficiency in CRM systems and data-driven marketing tools
- Excellent project management skills
- Excellent command of English (spoken and written)
Aufgaben
- Shape and execute brand and disease area strategies for the INT region
- Drive market expansion and brand adoption
- Ensure strategic alignment across diverse markets
- Enable affiliates to meet local needs and regulatory environments
- Develop brand and disease area strategies aligned with corporate and portfolio goals
- Act as primary marketing partner for affiliates
- Foster a strong, collaborative international marketing community
- Develop integrated, insight-driven brand strategies for diverse markets
- Map and prioritize archetypes for targeted positioning and messaging
- Identify short- and long-term opportunities, challenges, and lifecycle management initiatives
- Lead market analysis to inform strategic decisions and optimize plans
- Build customer-focused brand plans and ensure disciplined regional implementation
- Define KPIs and monitor performance
- Adjust activities based on data and insights
- Lead the 3M Brand Team
- Ensure clear agendas, actions, and follow-through
- Serve as central contact for internal and external stakeholders
- Manage the regional brand budget to maximize ROI
Berufserfahrung
- 7 - 10 Jahre
Ausbildung
- Bachelor-AbschlussODER
- Master-Abschluss
Sprachen
- Englisch – verhandlungssicher
Tools & Technologien
- CRM systems
- data-driven marketing tools
Benefits
Attraktive Vergütung
- Competitive salary
Boni & Prämien
- Bonus programs
Sonstige Vorteile
- Comprehensive benefits
- Mobility programs
Flexibles Arbeiten
- Flexible working models
- Hybrid working models
Familienfreundlichkeit
- Work-life balance support
Weiterbildungsangebote
- Professional development opportunities
- Global learning resources
Karriere- und Weiterentwicklung
- Leadership development
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Associate Director, Brand Marketing – Haematology(m/w/x)
Shaping brand and disease area strategies for INT region haematology therapies. Proven track record driving above-country marketing initiatives required. Hybrid working, bonus programs.
Anforderungen
- Graduate degree or equivalent
- Postgraduate qualification preferred
- Proven track record driving brand strategy
- Experience leading above-country marketing initiatives
- Strong analytical skills
- Proficiency in CRM systems and data-driven marketing tools
- Excellent project management skills
- Excellent command of English (spoken and written)
Aufgaben
- Shape and execute brand and disease area strategies for the INT region
- Drive market expansion and brand adoption
- Ensure strategic alignment across diverse markets
- Enable affiliates to meet local needs and regulatory environments
- Develop brand and disease area strategies aligned with corporate and portfolio goals
- Act as primary marketing partner for affiliates
- Foster a strong, collaborative international marketing community
- Develop integrated, insight-driven brand strategies for diverse markets
- Map and prioritize archetypes for targeted positioning and messaging
- Identify short- and long-term opportunities, challenges, and lifecycle management initiatives
- Lead market analysis to inform strategic decisions and optimize plans
- Build customer-focused brand plans and ensure disciplined regional implementation
- Define KPIs and monitor performance
- Adjust activities based on data and insights
- Lead the 3M Brand Team
- Ensure clear agendas, actions, and follow-through
- Serve as central contact for internal and external stakeholders
- Manage the regional brand budget to maximize ROI
Berufserfahrung
- 7 - 10 Jahre
Ausbildung
- Bachelor-AbschlussODER
- Master-Abschluss
Sprachen
- Englisch – verhandlungssicher
Tools & Technologien
- CRM systems
- data-driven marketing tools
Benefits
Attraktive Vergütung
- Competitive salary
Boni & Prämien
- Bonus programs
Sonstige Vorteile
- Comprehensive benefits
- Mobility programs
Flexibles Arbeiten
- Flexible working models
- Hybrid working models
Familienfreundlichkeit
- Work-life balance support
Weiterbildungsangebote
- Professional development opportunities
- Global learning resources
Karriere- und Weiterentwicklung
- Leadership development
Über das Unternehmen
CSL Behring
Branche
Pharmaceuticals
Beschreibung
Das Unternehmen ist ein globaler Marktführer in der Biotherapeutik, der innovative Therapien für Patienten mit immunologischen, hämatologischen, kardiovaskulären und anderen Erkrankungen entwickelt.
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- 350 Lilly Deutschland GmbH
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Brand Manager PsD(m/w/x)
VollzeitBefristeter Vertragmit HomeofficeBerufserfahrenWiesbaden - 350 Lilly Deutschland GmbH
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