Dein persönlicher KI-Karriere-Agent
Strategic Marketing Manager(m/w/x)
Defining marketing strategies for ZEISS SMILE pro in 100+ year ophthalmology firm. 5+ years marketing experience, ophthalmology or healthcare background preferred. Cross-functional project leadership.
Anforderungen
- Bachelor's or Master's degree in Marketing, Business Administration, or Science
- Minimum of 5 years of work experience in Marketing, preferably in Ophthalmology or Healthcare
- Excellent analytical skills and data-driven mindset
- Strategic orientation and solid business acumen
- Passion for Marketing and Creativity
- Curiosity about understanding customers and their motivations
- Structured thinking and proven planning skills
- Strong communication skills and ability to create inspiring presentations in English
- Fluency in English and ideally German, with other languages beneficial
- High flexibility and willingness to travel internationally
Aufgaben
- Develop and define marketing strategies for workflows, products, and services
- Create strategic positioning statements based on market analysis and customer insights
- Define product launch plans in collaboration with markets and product management
- Steer project partners for launch campaigns with product management and communication teams
- Collaborate with internal and external stakeholders to execute growth plans for ZEISS SMILE pro
- Increase global market presence through effective marketing initiatives
Berufserfahrung
- 5 Jahre
Ausbildung
- Bachelor-Abschluss
Sprachen
- Englisch – verhandlungssicher
- Deutsch – Grundkenntnisse
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Strategic Marketing Manager(m/w/x)
Defining marketing strategies for ZEISS SMILE pro in 100+ year ophthalmology firm. 5+ years marketing experience, ophthalmology or healthcare background preferred. Cross-functional project leadership.
Anforderungen
- Bachelor's or Master's degree in Marketing, Business Administration, or Science
- Minimum of 5 years of work experience in Marketing, preferably in Ophthalmology or Healthcare
- Excellent analytical skills and data-driven mindset
- Strategic orientation and solid business acumen
- Passion for Marketing and Creativity
- Curiosity about understanding customers and their motivations
- Structured thinking and proven planning skills
- Strong communication skills and ability to create inspiring presentations in English
- Fluency in English and ideally German, with other languages beneficial
- High flexibility and willingness to travel internationally
Aufgaben
- Develop and define marketing strategies for workflows, products, and services
- Create strategic positioning statements based on market analysis and customer insights
- Define product launch plans in collaboration with markets and product management
- Steer project partners for launch campaigns with product management and communication teams
- Collaborate with internal and external stakeholders to execute growth plans for ZEISS SMILE pro
- Increase global market presence through effective marketing initiatives
Berufserfahrung
- 5 Jahre
Ausbildung
- Bachelor-Abschluss
Sprachen
- Englisch – verhandlungssicher
- Deutsch – Grundkenntnisse
Gefällt dir diese Stelle?
BetaDein Career Agent findet täglich ähnliche Jobs für dich.
Über das Unternehmen
Carl Zeiss Meditec AG
Branche
Other
Beschreibung
The company has been driving progress in ophthalmology and microsurgery for over 100 years, improving patients' lives worldwide.
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