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Senior Retail Activation Manager - European Accounts(m/w/x)
Co-creating seasonal marketing plans with European retail partners, steering joint business planning. 6+ years in retail activation or trade marketing required. Up to €1,200 health bonus, company car for private use.
Anforderungen
- Proven track record in retail activation, trade marketing, or brand management
- At least 6 years experience in senior retail, trade marketing, or marketing roles
- Strong grasp of modern consumer drivers
- Balancing creative flare with commercial rigour
- Data-driven mindset
- Using market insight to drive actions
- Managing external agencies and suppliers
- Translating plans into on-the-ground excellence
- Calm under pressure
- Solutions-focused
- Relentless about deadlines
- Confident communicator
- Ability to influence stakeholders
- Ability to collaborate with stakeholders
- Natural team player
- Motivator
- Elevating those around you
- Fluent in English
- Strong written English communication skills
- Strong verbal English communication skills
- Additional European language skills are a plus
Aufgaben
- Co-create seasonal and annual marketing activation plans with retail partners
- Deliver marketing activation plans tailored for local success
- Steer joint business planning sessions with retail partners
- Build expert-to-expert working relationships with retail partners
- Coordinate execution across indirect business channels
- Align activation with wider market strategy and retailer objectives
- Lead go-to-market planning for new product launches
- Lead go-to-market planning for marketing campaigns
- Ensure Dyson's terms and premium brand experience are maintained
- Scope the market using data and insight
- Track Dyson performance
- Identify competitor threats
- Seek growth opportunities
- Collaborate with channel, media, and category teams
- Deliver integrated, 360° activation across touchpoints
- Drive distribution footprint strategy with local teams
- Ensure technology reaches the right stores and screens
- Embed Dyson retail principles across markets
- Embed selective distribution standards across markets
- Monitor execution and compliance using sales CRM
- Monitor execution and compliance using reporting tools
- Champion obsession with detail
- Role-model obsession with detail
- Elevate display presence
- Elevate staff engagement
- Elevate consumer path to purchase elements
- Support the broader European Accounts team
- Lend expertise to lift standards
- Lend leadership to lift standards
Berufserfahrung
- 6 Jahre
Ausbildung
- Bachelor-AbschlussODER
- Master-Abschluss
Sprachen
- Englisch – fließend
- Baskisch – Grundkenntnisse
Benefits
Attraktive Vergütung
- Financial benefits
Mitarbeiterrabatte
- Lifestyle benefits
Gesundheits- & Fitnessangebote
- Health benefits
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Senior Retail Activation Manager - European Accounts(m/w/x)
Co-creating seasonal marketing plans with European retail partners, steering joint business planning. 6+ years in retail activation or trade marketing required. Up to €1,200 health bonus, company car for private use.
Anforderungen
- Proven track record in retail activation, trade marketing, or brand management
- At least 6 years experience in senior retail, trade marketing, or marketing roles
- Strong grasp of modern consumer drivers
- Balancing creative flare with commercial rigour
- Data-driven mindset
- Using market insight to drive actions
- Managing external agencies and suppliers
- Translating plans into on-the-ground excellence
- Calm under pressure
- Solutions-focused
- Relentless about deadlines
- Confident communicator
- Ability to influence stakeholders
- Ability to collaborate with stakeholders
- Natural team player
- Motivator
- Elevating those around you
- Fluent in English
- Strong written English communication skills
- Strong verbal English communication skills
- Additional European language skills are a plus
Aufgaben
- Co-create seasonal and annual marketing activation plans with retail partners
- Deliver marketing activation plans tailored for local success
- Steer joint business planning sessions with retail partners
- Build expert-to-expert working relationships with retail partners
- Coordinate execution across indirect business channels
- Align activation with wider market strategy and retailer objectives
- Lead go-to-market planning for new product launches
- Lead go-to-market planning for marketing campaigns
- Ensure Dyson's terms and premium brand experience are maintained
- Scope the market using data and insight
- Track Dyson performance
- Identify competitor threats
- Seek growth opportunities
- Collaborate with channel, media, and category teams
- Deliver integrated, 360° activation across touchpoints
- Drive distribution footprint strategy with local teams
- Ensure technology reaches the right stores and screens
- Embed Dyson retail principles across markets
- Embed selective distribution standards across markets
- Monitor execution and compliance using sales CRM
- Monitor execution and compliance using reporting tools
- Champion obsession with detail
- Role-model obsession with detail
- Elevate display presence
- Elevate staff engagement
- Elevate consumer path to purchase elements
- Support the broader European Accounts team
- Lend expertise to lift standards
- Lend leadership to lift standards
Berufserfahrung
- 6 Jahre
Ausbildung
- Bachelor-AbschlussODER
- Master-Abschluss
Sprachen
- Englisch – fließend
- Baskisch – Grundkenntnisse
Benefits
Attraktive Vergütung
- Financial benefits
Mitarbeiterrabatte
- Lifestyle benefits
Gesundheits- & Fitnessangebote
- Health benefits
Über das Unternehmen
Dyson GmbH
Branche
Retail
Beschreibung
The company solves problems with surprising inventions that defy convention and improve functionality.
Noch nicht perfekt?
- Dyson GmbH
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