Dein persönlicher KI-Karriere-Agent
Senior Marketing Manager(m/w/x)
Executing integrated app install campaigns for multi-mobility services across 9 European markets. 3-5+ years B2C app marketing experience required. Sabbatical and special leave policies.
Anforderungen
- 3-5+ years B2C marketing experience
- Strong focus on app marketing
- Experience in fast-paced or international environment
- Proven experience scaling user acquisition campaigns
- Experience owning user acquisition campaigns
- Multi-channel campaign experience
- Hands-on agency collaboration experience
- Strong organizational skills
- Strong communication skills
- Ability to manage multiple projects
- Ability to work independently
- Fluent German skills
- Good English skills
- CV submission in English
Aufgaben
- Support developing the local marketing plan for Germany
- Execute the local marketing plan for Germany
- Plan integrated campaigns
- Execute integrated campaigns
- Drive app installs
- Acquire new users
- Drive engagement of current users
- Drive reactivation of current users
- Manage day-to-day campaign execution
- Coordinate campaign content
- Manage digital ads for campaigns
- Manage campaign timelines
- Support execution of ATL campaigns
- Support execution of BTL campaigns
- Align ATL and BTL campaigns with digital and app growth objectives
- Brief creative agencies
- Coordinate creative agencies
- Collaborate with creative agencies
- Brief media agencies
- Coordinate media agencies
- Collaborate with media agencies
- Ensure campaigns are delivered on time
- Ensure campaigns are delivered on budget
- Ensure campaigns align with brand guidelines
- Monitor campaign performance
- Contribute to post-campaign analysis
- Contribute to campaign learnings
- Work cross-functionally with local stakeholders
- Work cross-functionally with central stakeholders
Berufserfahrung
- 3 Jahre
Ausbildung
- Bachelor-AbschlussODER
- Master-Abschluss
Sprachen
- Deutsch – fließend
- Englisch – fortgeschritten
Tools & Technologien
- B2C marketing
- app marketing
- user acquisition campaigns
- multi-channel campaigns
Benefits
Flexibles Arbeiten
- Flexible working arrangements
Weiterbildungsangebote
- LinkedIn Learning
Workation & Sabbatical
- Sabbatical and special leave policies
- Short term EU work policy
Mitarbeiterrabatte
- WeRoad partnership
Mehr Urlaubstage
- Birthday off
- 24th and 31st December off
Sonstige Vorteile
- Mobility Credit
Mentale Gesundheitsförderung
- Employee assistance program
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Senior Marketing Manager(m/w/x)
Executing integrated app install campaigns for multi-mobility services across 9 European markets. 3-5+ years B2C app marketing experience required. Sabbatical and special leave policies.
Anforderungen
- 3-5+ years B2C marketing experience
- Strong focus on app marketing
- Experience in fast-paced or international environment
- Proven experience scaling user acquisition campaigns
- Experience owning user acquisition campaigns
- Multi-channel campaign experience
- Hands-on agency collaboration experience
- Strong organizational skills
- Strong communication skills
- Ability to manage multiple projects
- Ability to work independently
- Fluent German skills
- Good English skills
- CV submission in English
Aufgaben
- Support developing the local marketing plan for Germany
- Execute the local marketing plan for Germany
- Plan integrated campaigns
- Execute integrated campaigns
- Drive app installs
- Acquire new users
- Drive engagement of current users
- Drive reactivation of current users
- Manage day-to-day campaign execution
- Coordinate campaign content
- Manage digital ads for campaigns
- Manage campaign timelines
- Support execution of ATL campaigns
- Support execution of BTL campaigns
- Align ATL and BTL campaigns with digital and app growth objectives
- Brief creative agencies
- Coordinate creative agencies
- Collaborate with creative agencies
- Brief media agencies
- Coordinate media agencies
- Collaborate with media agencies
- Ensure campaigns are delivered on time
- Ensure campaigns are delivered on budget
- Ensure campaigns align with brand guidelines
- Monitor campaign performance
- Contribute to post-campaign analysis
- Contribute to campaign learnings
- Work cross-functionally with local stakeholders
- Work cross-functionally with central stakeholders
Berufserfahrung
- 3 Jahre
Ausbildung
- Bachelor-AbschlussODER
- Master-Abschluss
Sprachen
- Deutsch – fließend
- Englisch – fortgeschritten
Tools & Technologien
- B2C marketing
- app marketing
- user acquisition campaigns
- multi-channel campaigns
Benefits
Flexibles Arbeiten
- Flexible working arrangements
Weiterbildungsangebote
- LinkedIn Learning
Workation & Sabbatical
- Sabbatical and special leave policies
- Short term EU work policy
Mitarbeiterrabatte
- WeRoad partnership
Mehr Urlaubstage
- Birthday off
- 24th and 31st December off
Sonstige Vorteile
- Mobility Credit
Mentale Gesundheitsförderung
- Employee assistance program
Gefällt dir diese Stelle?
BetaDein Career Agent findet täglich ähnliche Jobs für dich.
Über das Unternehmen
FREENOW
Branche
Transportation
Beschreibung
The company empowers smarter mobility decisions, helping people to move freely and cities to thrive.
Noch nicht perfekt?
- FREENOW
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Vollzeitnur vor OrtSeniorHamburg, Berlin - FREENOW
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Vollzeitnur vor OrtSeniorHamburg, Berlin - GP JOULE Connect GmbH
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