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Lead Professional, Media Relations(m/w/x)
Developing Germany-specific football communication strategies and sports/culture campaigns for a global athletic brand, building media and creator networks. Exceptional understanding of the German media landscape and football's cultural role essential. Strategic ownership of communication campaigns.
Anforderungen
- Deep expertise in communications
- Exceptional understanding of German media landscape
- Knowledge of sport's influence on culture, style, and communities
- Understanding of football's role in German culture and business
- Strategic thinking
- Collaborative action
- Agility
- Natural storytelling with strong POV
- Ability to confidently guide partners at all levels
- Proactive opportunity identification
- Meaningful relationship building
- Ability to elevate resonant narratives
- Curiosity, creativity, and growth mindset
- Extensive experience in corporate communications or public relations for major sports or global organizations
- Strong senior-level media network in Germany across traditional, social and football-specific outlets
- Deep understanding of evolving social and sports platforms, tools and technologies (Gen Z focus)
- Proven track record creating and executing strategic communications plans that drive narrative-led storytelling
- Strong end-to-end project management skills (planning, creative, execution, budgeting, agency management)
Aufgaben
- Develop and execute Germany-specific football communication strategies
- Lead sports and culture communication campaigns
- Manage campaign phases from concept to execution
- Build and nurture a sophisticated media and creator network
- Leverage networks to amplify Nike's narrative
- Identify new sport, culture, and style opportunities
- Activate opportunities with a focus on German Football
- Build new media ecosystems for next-gen athletes and creators
- Present strategies confidently
- Navigate the organizational matrix
- Champion the value and impact of Communications
- Manage critical issues with clarity and calm
- Protect and strengthen brand and corporate reputation
Berufserfahrung
- ca. 4 - 6 Jahre
Ausbildung
- Bachelor-AbschlussODER
- Master-Abschluss
Sprachen
- Deutsch – verhandlungssicher
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- NIKE, Inc.Vollzeitnur vor OrtSeniorBerlin
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Lead Professional, Media Relations(m/w/x)
Developing Germany-specific football communication strategies and sports/culture campaigns for a global athletic brand, building media and creator networks. Exceptional understanding of the German media landscape and football's cultural role essential. Strategic ownership of communication campaigns.
Anforderungen
- Deep expertise in communications
- Exceptional understanding of German media landscape
- Knowledge of sport's influence on culture, style, and communities
- Understanding of football's role in German culture and business
- Strategic thinking
- Collaborative action
- Agility
- Natural storytelling with strong POV
- Ability to confidently guide partners at all levels
- Proactive opportunity identification
- Meaningful relationship building
- Ability to elevate resonant narratives
- Curiosity, creativity, and growth mindset
- Extensive experience in corporate communications or public relations for major sports or global organizations
- Strong senior-level media network in Germany across traditional, social and football-specific outlets
- Deep understanding of evolving social and sports platforms, tools and technologies (Gen Z focus)
- Proven track record creating and executing strategic communications plans that drive narrative-led storytelling
- Strong end-to-end project management skills (planning, creative, execution, budgeting, agency management)
Aufgaben
- Develop and execute Germany-specific football communication strategies
- Lead sports and culture communication campaigns
- Manage campaign phases from concept to execution
- Build and nurture a sophisticated media and creator network
- Leverage networks to amplify Nike's narrative
- Identify new sport, culture, and style opportunities
- Activate opportunities with a focus on German Football
- Build new media ecosystems for next-gen athletes and creators
- Present strategies confidently
- Navigate the organizational matrix
- Champion the value and impact of Communications
- Manage critical issues with clarity and calm
- Protect and strengthen brand and corporate reputation
Berufserfahrung
- ca. 4 - 6 Jahre
Ausbildung
- Bachelor-AbschlussODER
- Master-Abschluss
Sprachen
- Deutsch – verhandlungssicher
Über das Unternehmen
NIKE Retail Germany
Branche
Retail
Beschreibung
Das Unternehmen bringt Inspiration und Innovation zu jedem Athleten in der Welt.
Noch nicht perfekt?
- NIKE, Inc.
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Vollzeitnur vor OrtSeniorBerlin - NIKE, Inc.
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Vollzeitnur vor OrtSeniorBerlin - NIKE Retail Germany
Specialist II, Brand Marketing, Football, Germany & Nordics(m/w/x)
Vollzeitnur vor OrtJuniorBerlin - NIKE Retail Germany
Manager, Integrated Retail, Retail Brand(m/w/x)
Vollzeitnur vor OrtSeniorBerlin - NIKE, Inc.
Specialist I, Brand Marketing, Running & Training(m/w/x)
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