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ALAlfa Laval Mid Europe GmbH

Head of Cluster Marketing(m/w/x)

Hamburg
VollzeitVor OrtSenior
Green Job

Shaping NEU cluster marketing direction for a global engineering group across energy, food, water, and shipping. Skill in navigating multicultural and cross-country environments required. Strategic leadership role with global market impact.

Anforderungen

  • Strategic thinking and ability to translate insights into marketing direction
  • Collaborative leadership, empowering teams with clarity, support, and accountability
  • Skill in navigating multicultural and cross-country environments
  • Strong communication, simplifying complexity, influencing stakeholders
  • Curiosity, analytical skills, commitment to continuous improvement and innovation
  • Minimum 5+ years international managerial marketing experience across multiple disciplines
  • Proven track record leading and developing marketing function aligned with business objectives
  • Experience working effectively with diverse stakeholders across countries and cultures
  • Excellent communication skills in English and at least one local NEU cluster language
  • Experience in B2B industrial environment or with technical products/solutions (strong advantage)
  • Proficiency in CRM and digital marketing tools (plus)
  • Familiarity with Alfa Laval’s industries (energy, food, water, marine) (beneficial)

Aufgaben

  • Shape NEU cluster marketing direction.
  • Drive focus and agility in marketing.
  • Align marketing with business growth ambitions.
  • Challenge and empower the organization.
  • Drive integrated, innovative, and customer-centric marketing.
  • Ensure marketing supports short-term priorities.
  • Ensure marketing supports long-term strategic goals.
  • Connect sales, business units, and central marketing.
  • Translate market opportunities into actionable, high-impact plans.
  • Translate customer insights into actionable, high-impact plans.
  • Translate commercial priorities into actionable, high-impact plans.
  • Define and execute cluster-wide marketing plans.
  • Define and execute cluster-wide marketing priorities.
  • Define and execute cluster-wide marketing initiatives.
  • Drive business growth across Northern Europe.
  • Identify, analyze, and prioritize new segment opportunities.
  • Identify, analyze, and prioritize market share opportunities.
  • Identify, analyze, and prioritize market presence opportunities.
  • Collaborate with sales and business units.
  • Ensure marketing initiatives amplify commercial activities.
  • Ensure marketing initiatives drive business success.
  • Lead, coach, and develop the Cluster Marketing team.
  • Ensure team capabilities match current business needs.
  • Ensure team capabilities match future business needs.
  • Partner strategically with sales, cluster, and central marketing.
  • Ensure strong alignment and efficient execution.
  • Monitor, evaluate, and report on marketing performance.
  • Drive continuous improvement and innovation.
  • Drive data-driven decision-making.

Berufserfahrung

  • 5 Jahre

Ausbildung

  • Bachelor-AbschlussODER
  • Master-Abschluss

Sprachen

  • Englischverhandlungssicher

Tools & Technologien

  • CRM
Die Originalanzeige dieses Stellenangebotes in der aktuellsten Version findest du hier. Nejo hat diesen Job automatisch von der Website des Unternehmens Alfa Laval Mid Europe GmbH erfasst und die Informationen auf Nejo mit Hilfe von KI für dich aufbereitet. Trotz sorgfältiger Analyse können einzelne Informationen unvollständig oder ungenau sein. Bitte prüfe immer alle Angaben in der Originalanzeige! Inhalte und Urheberrechte der Originalanzeige liegen beim ausschreibenden Unternehmen.

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