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IW
iwoca
vor 13 Tagen

Growth Product Manager · Acquisition Tech(m/w/x)

Berlin, Frankfurt am Main
ab 80.000 / Jahr
Vollzeitmit HomeofficeBerufserfahren
Data Science

Beschreibung

In this role, you will drive acquisition and activation for the German market by identifying opportunities and collaborating with cross-functional teams. Your day-to-day responsibilities will include designing experiments, optimizing onboarding processes, and translating market insights into actionable strategies.

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Anforderungen

  • Experience as a product manager, growth product manager, or in a role with clear ownership of product-led growth outcomes
  • Fluency in German and strong written communication skills tailored to customer-facing environments
  • Strong analytical capability and experience with experimentation frameworks and A/B testing tools
  • Experience working with or alongside models such as lead scoring, predictive targeting, or qualification logic
  • Ability to work from first principles and thrive in ambiguity with curiosity and autonomy
  • Experience in fintech, lending, B2B SaaS, or regulated products
  • Experience working with data science teams or involvement in modelling projects
  • Knowledge of the German SME ecosystem or B2B financial products
  • Experience working in or helping build newly formed teams

Berufserfahrung

ca. 1 - 4 Jahre

Aufgaben

  • Own acquisition and activation outcomes for the German market
  • Identify opportunities and define hypotheses
  • Collaborate with engineering and data teams to design and test product-led growth initiatives
  • Deeply understand the German SME lending landscape and customer needs
  • Translate market insights into defined product problems and prioritized opportunities
  • Inform targeting and segmentation strategies for Marketing and Sales
  • Own the roadmap for acquisition and onboarding processes
  • Develop tools like lead scoring systems and eligibility checkers
  • Evolve website content and sign-up flows to increase conversion
  • Influence team capability by defining priorities and processes
  • Design and run A/B tests across messaging and product flows
  • Identify opportunities using data, customer research, and funnel analysis
  • Lead cross-functional initiatives with engineering, data, and marketing teams
  • Align stakeholders around clear goals and success metrics
  • Translate business goals into testable hypotheses and actionable briefs
  • Establish operating rhythms and roadmap processes for the team

Sprachen

Deutschverhandlungssicher

Benefits

Flexibles Arbeiten

  • Flexible working hours

Gesundheits- & Fitnessangebote

  • Medical insurance
  • Private GP service

Mehr Urlaubstage

  • Extra day off for birthday
  • Option to buy or sell annual leave

Workation & Sabbatical

  • Unlimited unpaid leave
  • One-month fully paid sabbatical

Mentale Gesundheitsförderung

  • Access to counselling and therapy

Betriebliche Altersvorsorge

  • 3% Pension contributions

Attraktive Vergütung

  • Employee equity incentive scheme

Großzügige Elternzeit

  • Generous parental leave

Kinderbetreuung

  • Nursery tax benefit scheme

Firmenwagen

  • Electric car scheme

Firmenfahrrad

  • Cycle to work scheme

Team Events & Ausflüge

  • Two company retreats a year

Weiterbildungsangebote

  • Learning and development budget
  • Access to learning platforms

Lockere Unternehmenskultur

  • Company-wide talks
Die Originalanzeige dieses Stellenangebotes in der aktuellsten Version findest du hier. Nejo hat diesen Job automatisch von der Website des Unternehmens iwoca erfasst und die Informationen auf Nejo mit Hilfe von KI für dich aufbereitet. Trotz sorgfältiger Analyse können einzelne Informationen unvollständig oder ungenau sein. Bitte prüfe immer alle Angaben in der Originalanzeige! Inhalte und Urheberrechte der Originalanzeige liegen beim ausschreibenden Unternehmen.
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