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ALAlmedia

Performance Marketing Lead(m/w/x)

Berlin
ab 80.000 - 120.000 / Jahr
VollzeitVor OrtSenior

Directing high-budget UA campaigns with $100k+ daily ad spend across Meta, TikTok, and Google Ads. 7+ years senior-level performance marketing experience required. Equity in a profitable startup, central Berlin office with provided meals.

Anforderungen

  • Senior-level performance marketing experience (7+ years)
  • Track record scaling UA budgets to $100k+ USD daily
  • Deep, hands-on expertise across Google Ads
  • Deep, hands-on expertise across App Install Networks
  • Understanding of platform algorithms and optimization levers
  • Proven ability to identify new acquisition channels
  • Proven ability to scale new acquisition channels from ground up
  • Proficiency in dissecting complex performance data
  • Proficiency in building attribution models
  • Formulating high-impact strategies based on unit economics
  • Experience in mobile apps (preferred)
  • Experience in fintech (preferred)
  • Experience in gaming (preferred)
  • Strong grasp of user retention dynamics
  • Strong grasp of monetization dynamics
  • Visionary leader for unlocking massive scale
  • Pioneering new avenues for user acquisition
  • Ability to translate data into budget decisions
  • Accountable for delivering aggressive growth targets
  • Excels in fast-paced environments
  • Capable of pivoting strategies quickly

Aufgaben

  • Design and execute performance marketing strategy
  • Achieve daily ad spend goals of $100k+ USD
  • Optimize for User Acquisition and Lifetime Value
  • Direct high-budget UA campaigns across multiple channels
  • Manage Paid Social (Meta, TikTok) and Google Ads campaigns
  • Ensure balanced and high-performing channel mix
  • Manage multi-million dollar budgets with full autonomy
  • Make data-driven budget allocation decisions
  • Shift spend toward high-performing initiatives
  • Pause underperforming campaigns to optimize ROI
  • Research and test new UA channels
  • Lead the launch of new UA channels from scratch
  • Expand reach to untapped audiences
  • Foster continuous growth
  • Collaborate with Product, Data, Engineering, and Creative teams
  • Identify new growth levers
  • Improve conversion funnels
  • Ensure creative assets align with channel-specific best practices
  • Establish robust measurement frameworks
  • Conduct deep-dive analyses on multi-channel performance
  • Translate complex data into executive-level insights
  • Drive immediate strategic action

Berufserfahrung

  • 7 Jahre

Ausbildung

  • Bachelor-AbschlussODER
  • Master-Abschluss

Sprachen

  • Englischverhandlungssicher

Tools & Technologien

  • Google Ads
  • App Install Networks

Benefits

Attraktive Vergütung

  • Equity in Almedia

Startup-Atmosphäre

  • Profitable startup growth

Modernes Büro

  • Central Berlin office

Öffi Tickets

  • Transport subsidy

Gratis oder Vergünstigte Mahlzeiten

  • Breakfasts and lunches

Weiterbildungsangebote

  • Language learning

Gesundheits- & Fitnessangebote

  • Urban Sports Club
Die Originalanzeige dieses Stellenangebotes in der aktuellsten Version findest du hier. Nejo hat diesen Job automatisch von der Website des Unternehmens Almedia erfasst und die Informationen auf Nejo mit Hilfe von KI für dich aufbereitet. Trotz sorgfältiger Analyse können einzelne Informationen unvollständig oder ungenau sein. Bitte prüfe immer alle Angaben in der Originalanzeige! Inhalte und Urheberrechte der Originalanzeige liegen beim ausschreibenden Unternehmen.

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