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AVAvomind

Marketing Senior Manager(m/w/x)

Hannover
VollzeitVor OrtSenior
Jetzt bewerben

Strategic brand positioning for implantable hearing solutions in DACH region. Extensive regulated industry experience required. 4-day work week, company car for private use.

Anforderungen

  • Extensive strategic brand marketing experience
  • Background in regulated industries (medtech, pharmaceuticals, ophthalmology, supplements, regulated consumer healthcare)
  • Experience balancing brand building with compliance and regulatory constraints
  • Proven ability to influence senior stakeholders and sales teams
  • Strong resilience and confidence to drive narrative
  • Clear understanding of complex regulated ecosystems
  • Ability to understand and navigate regulated healthcare environment

Aufgaben

  • Lead and elevate the marketing function for the DACH region
  • Drive strategic brand positioning
  • Strengthen company presence across clinics, healthcare professionals, and patient communities
  • Reposition marketing as a business driver
  • Shape brand positioning
  • Strengthen market trust
  • Guide experienced sales teams
  • Build a modern, data-driven marketing function
  • Rebuild brand trust following industry challenges
  • Define client perception across clinics, KOLs, patients, and communities
  • Define and sharpen brand positioning in DACH
  • Drive emotional brand storytelling
  • Create clear market differentiation versus competitors
  • Translate global strategy into a locally relevant narrative
  • Rebuild and strengthen market trust
  • Elevate marketing from service provider to strategic partner
  • Provide clear messaging frameworks
  • Develop structured sales pitches
  • Develop impactful sales materials
  • Create competitive positioning tools
  • Guide sales reps with clear messaging
  • Drive structured competitive intelligence for the DACH market
  • Identify market shifts, trends, and positioning opportunities
  • Act as a strong regional voice within a global organization
  • Expand presence across social media platforms
  • Strengthen engagement with self-help groups and patient communities
  • Ensure presence at key congresses and trade fairs
  • Define digital targeting strategy
  • Optimize search spend
  • Lead and develop a team of 3 to 5 marketing professionals
  • Strengthen strategic marketing capabilities within the team
  • Build stamina, clarity, and confidence within the function

Berufserfahrung

  • ca. 4 - 6 Jahre

Ausbildung

  • Bachelor-AbschlussODER
  • Master-Abschluss

Sprachen

  • Englisch – verhandlungssicher
Die Originalanzeige dieses Stellenangebotes in der aktuellsten Version findest du hier. Nejo hat diesen Job automatisch von der Website des Unternehmens Avomind erfasst und die Informationen auf Nejo mit Hilfe von KI für dich aufbereitet. Trotz sorgfältiger Analyse können einzelne Informationen unvollständig oder ungenau sein. Bitte prüfe immer alle Angaben in der Originalanzeige! Inhalte und Urheberrechte der Originalanzeige liegen beim ausschreibenden Unternehmen.

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